Digital Marketing for Coffee Shops

2nd Episode of Digital Marketing for Your Business – Digital Marketing for Coffee Shops.

Episode 1: Digital Marketing for Dentists – https://youtu.be/ac6m0mHb480

Other Videos Mentioned:
Should I Update My Website? – https://youtu.be/AObYNxWwXCk

What is Remarketing? – https://youtu.be/u9dMsK11GAY

Coffee shops mentioned in the video:
Intelligentsia – https://www.intelligentsiacoffee.com
Blue Owl – https://www.blueowlcoffee.net
Strange Matter – http://strangemattercoffee.com

Popular Drag and Drop Website Builders:
Squarespace – https://www.squarespace.com/
Weebly – https://goo.gl/Bdc5kK
Wix – https://goo.gl/LA1sQG

Zoom H1 Recorder (Microphone used for videos)
http://amzn.to/2CEWirR

Screencastify for screen recording
https://goo.gl/xqQP4t

Our Recommended Marketing Resources for Small Businesses:
https://www.thefigco.com/resources

Subscribe to TheFigCo Here: https://goo.gl/SerbKH

TheFigCo on social media:
https://www.facebook.com/thefigandco/

https://www.instagram.com/thefigco/

DISCLAIMER: This video and description contain affiliate links, which means that if you click on one of the product links, we’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support!

About This Video:
In this episode, Jeff Thelen covers how TheFigCo would manage the digital marketing for a coffee shop. For coffee shops, they need to think about two important things for their digital strategy: customer acquisition and retention/repeat business. Social media is really important primarily Facebook and Instagram. On social media have amazing photos and tell a story with each post. Adwords probably isn’t the ideal channel to run paid ads. Marketing on Yelp could be a good way to reach people as they are looking for a coffee shop or related category.