Digital Marketing Consulting | How to Sell Content Marketing Services

A short video guide: How to Sell Content Marketing Services
Full-training is here – http://covetedconsultant.com/free

There is so much information available about content marketing. At the same time, your clients understand so little about it. How are you supposed to sell a premium service to a client that doesn’t understand the service? Let’s talk about that in today’s video.

Hey, it’s Alzay Calhoun with Coveted Consultant. I’ve met some people that are really passionate about content marketing. I’m assuming that’s you. There’s a real rub between your level of passion and the level of passion that your client has to buy content marketing services. How do we close that gap?

Here’s a classic deliverable for content marketing, writing blog content. Before you go out and start writing content for clients, let’s be sure on what the process is for delivering the highest level content possible. You want to display your services as an order of steps. Show your client the flight path to get them to the end result that they actually want. Acknowledge where they are. Acknowledge the major milestones. Show them the end result. The end result that they’re after has to have some measurable objective metrics. In other words, once we get through with this process, we know where we’re going to end up and we’re all okay with that. It could just be a number of content pieces, or it could be some level of traffic, or likes, or shares, or other engagement. You can measure however you choose, it’s your company. As we work this process, we all need to know what we’re working towards.

Now, let’s work you backwards. You’ve got the measurable content. You understand that part of the process. Going backwards, you can’t measure anything if it hasn’t been scheduled and published. It’s got to be available somewhere. You can’t publish it if it’s not drafted and approved, and you can’t draft and approve anything until you build the actual ideas.

Your job, inside your company, is to give your client an efficient method for finding the very best ideas. Not just spit balling things on a wall, but helping them find the right ideas for their business. You’ve got to have a process for creating content and getting it approved quickly and efficiently. You need your own process for how to schedule and publish. Show them an editorial calendar and help them chart out how to get that content scheduled in the right way. Now you and the client can sit together and measure those objective measurements. Without this sense of process, then the client doesn’t know what’s happening when. And if you don’t have yourself organized enough, you can’t move them through the stages, and that’s frustrating for everybody.

Another example. Let’s say that your client’s after reach. I mean, they just want a 10x, a 100x. They want their content in even more places. How might you bring that to life? Well, first you need to have some objective measurements here. How’re we going to measure reach? There’s many ways of doing it. How are you and the client going to measure reach? Now you can work backwards.

You’ve got to distribute that content in certain places. What is that process? How do you get that content actually out to the right places? Is it already published? Is this pre-published content or are you creating content to be published, or is it repurposed from old, or from new, or from others? What is this process of actually getting the content available to be distributed?

Prior to that, we’ve got to gather the right content. Again, is this content that we’re making, that they’re making, or is it coming from hard drives, from different people, etc.?

Make sure that you are organized internally to deliver on each of these stages so your client can appreciate you as the professional that you are. If you structure this, then there is the difference between being an average consultant and being seen as a special content marketing company.

Hey, it’s Alzay again. I really hope you enjoyed that video. I realize that things can look really simple, and clean, and neat, and easy when they’re laid out on a whiteboard, but trying to apply these things inside your business can have their own level of frustration. What do you do now? What are your next steps? Well, if you want to watch another video, you can. If you want to subscribe to the channel, you probably should. But if you’re over the information and you want help packaging and selling your unique consulting services, there’s a program that I have and you can get information on that program via free training available right now on this page somewhere. Again, thank you for your time for watching this video, and I look forward to seeing you in the next one.

Subscribe for more videos here: http://www.youtube.com/subscription_center?Vadd_user=covetedconsultant
Visit the full Website here: http://www.CovetedConsultant.com/free

What’s New in Content Marketing Update for 2019

Content Marketing Update for 2019
https://fairtechltd.com/

In the past, publishing content on the internet was the solution to get found.
In 2019 with approximately 4.5 billion pages on the internet, Google has enough content to link to for any search performed.
Now how can you still gain visibility

I’d like to start with a question for you.
Do you use videos for your content?
If yes, reply with yes in the comment below
If not leave a comment with no.

As you know content is king.
In order to be listed in Google for a certain topic, you must have content about it.
With so much content already existing about everything in 2019, how can you make sure that you are still visible?

If Google has the choice of many pages for the same search,
which one do you think it will list between
shorter and longer ones
older and newest?
Google’s duty is to return the most relevant
but also the most complete
and up-to-date content
So, apart from creating new content based on your keyword research related to your services and products
you need to update your existing content
What is nice is that when you update it and add additional new up-to-date information, it will not only be fresh but also longer
One stone 2 birds to adapt to 2019’s needs

Google also monitors the behaviour of the users
What do they do with your content
If they share it, add comments to it
This will show Google that your content is useful
So added value content is still the priority
This is logic, you want to contribute
But you can trigger this social engagement
with questions like I asked at the beginning of this video
Suggest to share, like, comment
Share it yourself on your facebook page, Linkedin, tweeter Instagram Pinterest etc

A post where you just share a link toward your blog, website or youtube video, for example, will not be shown much
Facebook, for example, is showing less and fewer posts with external links
Don’t just share repurpose by editing it, make a short version as a teaser
upload it as new unique content.
Engage your readers and post the link for further reading as answers to questions in the comments
Social engagement is getting more and more important. This is how search engines get the confirmation that your content is liked by the readers

Provide new, different content, see what is out there for the topic you want to talk about and be different
People don’t want to see the same over and over again.
Be different, give the missing part that no-one else provides
Have a different approach, give lots of added value
This is what makes users subscribe, share and come again

For sure SEO your content onpage
to make sure it can well be understood by Search Engines
and especially in 2019, offpage
Make sure many other websites refer to your content
Not only social media but reference websites from your industry

The last tip I will share here now is:
In our SEO lab, we see that in 2018 the use of videos has grown drastically
There are predictions out there saying that in 2019 80 % of the time spent online will be to watch videos
It’s not that difficult to create videos
For sure, your company presentation and products will need professional videos that fit your branding
But contributions videos, tips, and tricks
can be done even with a good mobile phone and an external microphone.
It’s fast and easy to do
Our tests showed that videos done on the fly from your mobile convert even better, It’s more personal and this is what users want.
The good news is, if you embed your video in your text content it will also boost your ranking in Google
As you know at FairTech we love to do actions that give multiple outcomes
This is what makes our OMM formula so successful.
And this is one of those actions we do for our clients
Make sure to do the same for your content too
Videos will also have a 3rd outcome
They will make that people know you, your services and product better.
In order to have someone buy from you because of you, you need a min of 8h face to face contact… this is a lot.
Do you have so much direct contact with each of your leads, before they become clients?
The good news is, the time they watch your videos, also counts as a face to face discussion
Believe me, it works.
So one stone 3 birds
Share your videos content the same way I mentioned just before for your content in general.
Don’t just share it, upload it as fresh content into Facebook and other social media you use

If you need personal mentoring or to outsource your online marketing check out our agency.

Reference:

Video and search: YouTube, Google, the alternatives and the future

FairTech Online Marketing Agency
https://fairtechltd.com/

Affiliate Marketing For Beginners | Step-by-Step Guide to Start Creating Content

The simple step-by-step guide so you can start creating content ASAP!
Learn How To Create Your Online Business in our FREE 15 Day Challenge: https://www.toddandleahrae.com/ytam101

Affiliate Marketing For Beginners | Step-by-Step Guide to Start Creating Content

SUBSCRIBE TO OUR YOUTUBE CHANNEL:
➡️ https://youtube.com/c/toddandleahrae

In today’s world, it’s ESSENTIAL that you are regularly creating content. But so many folks get held up on how to actually start doing it. So we break it down into 4 super simple steps so you can start creating content today!

——————MORE HELPFUL VIDEOS——————

Affiliate Marketing Programs | The One That Paid Us $250k Last Year https://www.youtube.com/watch?v=e7Y4Qgvi_BQ

Affiliate Marketing for Beginners | How To Make Sales When You’re New https://www.youtube.com/watch?v=c0SZBejMtlU

Affiliate Marketing For Beginners | How To Get Repeat Customers https://www.youtube.com/watch?v=RDMkGBQAFqQ

Affiliate Marketing for Beginners | 3 Steps To Finding The Best Offers To Promote https://www.youtube.com/watch?v=84qvKarwz9c

What is Affiliate Marketing | How to Make $100 per day https://www.youtube.com/watch?v=8zCeyOsFKxA

What Is Affiliate Marketing? | How To Make A Full-Time Income Online For Beginners https://www.youtube.com/watch?v=TLNusGz9868

——– ONLINE MARKETING RESOURCES ————

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FREE AUTOPILOT LEADS PDF GUIDE
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FACEBOOK MARKETING MASTERY WORKSHOP
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CONNECT WITH US ONLINE:
➡️ Our Blog: https://www.toddandleahrae.com
➡️ FB Fan page: https://fb.com/toddandleahrae
➡️ Twitter: https://twitter.com/toddandleahrae
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Content Marketing Strategies | 8 Topics To Quickly Create Content

These 8 content topics will let you quickly create an infinity amount of content!
Join Our 15 Day Challenge To Jumpstart Your Business: https://www.toddandleahrae.com/ytam101

Content Marketing Strategies | 8 Topics To Quickly Create Content

Create your content schedule here: https://www.youtube.com/watch?v=niJt0M-5l_Y

SUBSCRIBE TO OUR YOUTUBE CHANNEL:
➡️ https://youtube.com/c/toddandleahrae

Content creation is essential for succeeding in online business today, ESPECIALLY for those new to the game.

Folks often struggle with what to actually create content on, so we are laying out for you 8 topics you can use to create infinite pieces of content.

——————MORE HELPFUL VIDEOS——————

Affiliate Marketing Programs | The One That Paid Us $250k Last Year https://www.youtube.com/watch?v=e7Y4Qgvi_BQ

Affiliate Marketing for Beginners | How To Make Sales When You’re New https://www.youtube.com/watch?v=c0SZBejMtlU

Affiliate Marketing For Beginners | How To Get Repeat Customers https://www.youtube.com/watch?v=RDMkGBQAFqQ

Affiliate Marketing for Beginners | 3 Steps To Finding The Best Offers To Promote https://www.youtube.com/watch?v=84qvKarwz9c

What is Affiliate Marketing | How to Make $100 per day https://www.youtube.com/watch?v=8zCeyOsFKxA

What Is Affiliate Marketing? | How To Make A Full-Time Income Online For Beginners https://www.youtube.com/watch?v=TLNusGz9868

——– ONLINE MARKETING RESOURCES ————

OUR #1 RECOMMENDATION FOR MAKING MONEY ONLINE:
➡️ https://www.toddandleahrae.com/ytampro

OUR #1 RECOMMENDED LEAD GENERATION SYSTEM FOR HOME BUSINESSES:
➡️ https://www.toddandleahrae.com/yttopearner

FREE AFFILIATE MARKETING TRAINING:
➡️ https://www.toddandleahrae.com/tlrytam101

SOCIAL MEDIA HACK FOR 32+ LEADS PER DAY ON FULL AUTOMATION:
➡️ https://www.toddandleahrae.com/ipp-register-live

FREE AUTOPILOT LEADS PDF GUIDE
➡️ https://tlgetts.funnelizer.com/apl?t=yt

FACEBOOK MARKETING MASTERY WORKSHOP
➡️ https://www.toddandleahrae.com/fb-marketing-workshop

CONNECT WITH US ONLINE:
➡️ Our Blog: https://www.toddandleahrae.com
➡️ FB Fan page: https://fb.com/toddandleahrae
➡️ Twitter: https://twitter.com/toddandleahrae
➡️ Instagram: https://www.instagram.com/toddandleahrae

CHECK OUT OUR ONLINE BUSINESS MARKETING TRAINING PRODUCTS:
➡️ https://www.toddandleahrae.com/products/

#ContentMarketing #AffiliateMarketingForBeginners #ContentMarketingStrategy

Online Marketing: vom LEAD zum PROFIT (TEIL 2) | felixthoennessen.de

Online-Marketing vom Lead bis zum Profit und worauf es wirklich ankommt, das erkläre ich dir in diesem Video! Dabei gebe ich dir meine allerbesten Tipps zum Thema Online-Marketing, damit Du mit deiner Existenzgründung durchstartest, zahlreiche Leads dazu gewinnst und mehr Erfolg mit deinem Business erreichst!

Dir haben die Tipps weitergeholfen? Dann hinterlasse gerne einen Kommentar und schreibe dein Feedback zum Video! Ich freue mich darauf.

MEIN SOCIALMEDIA:
► INSTAGRAM: http://www.instagram.com/felixthoennessen/
► FACEBOOK: http://www.facebook.com/felixthoennessen/
► LINKEDIN: http://www.linkedin.com/in/felixthoennessen/?originalSubdomain=de

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3 Ways to Automate Your Content Curation | The Ultimate Digital Marketing Strategy

Do you want to automate your content curation? All you have to do is follow the steps below.
Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog/

Step #1: Follow people within your industry on Twitter – once you follow people in your industry you will see what’s hot. This way you don’t have to browse the web and search around for what’s hot.

Step #2: Use Pocket – this will allow you to favorite and save what you have found on Twitter that you like. That way, as you are reading you can save what you like.

Step #3: Schedule out the content using Buffer – you can connect Pocket to your favorite social media scheduling tool and then schedule out all of the content you like.

The content will then get pushed out on your Twitter, Facebook, LinkedIn and any other social site you use.

It’s that simple.

How Long Does Content Marketing Take to Work? Here Are My Digital Marketing STATS

Everyone is blogging, so you should to right? Although blogging can be a great way to generate traffic, it takes time before you will see results.
Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog/
I started blogging around November 2013 on NeilPatel.com. By January 2014 I had roughly 9,000 visitors a month from Google. By January 2015 I had grown my search traffic to 88,000 visitors and by January 2016 I was getting over 400,000 visitors a month from Google.

Content marketing works, but it takes a few years before you see great results. So if you are going to create a blog, be willing to invest 2 years before you are happy with the results.