Marketing 101 and Marketing Strategies: In this video,I’m going to share with you some insider tips on how to create a marketing plan that is winning for your business and your productivity. I’ve used this as the foundation for my business and my client’s businesses to create long lasting results.
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In this video, Gokuldas K, Swiggy talks about Paid Marketing Strategies, which covers Google Search Ads and Facebook Ads as Digital Marketing can no longer be sustained without these.
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Digital Marketing Professional Program in association with Google: Manipal ProLearn in association with Google India brings to you a unique Digital Marketing course that’ll not only give you a very good understanding on the key components of digital marketing but also help you develop expertise and push forward your career graph.
After completing this digital marketing course by Google, you’ll be considered as a strong and competent Digital Marketing professional. This digital marketing training will help you to:
• Understand the digital landscape and building a case to leverage online channels
• Strategize, implement and optimize online campaigns successfully
• Learn Online Advertising, AdWords Campaign management and Campaign Basics across search, display, mobile, video and online shopping and clear the Google Ads (Adwords) certification program
• Create online brand building initiatives that work
• Create primary assets – websites and microsites to work for your business
• Driving organic traffic through Search Engine Optimisation and capturing the right intent
• Using social media to promote content and engage with your brands across the key platforms like Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat
• Develop a multi-channel strategy using search, social, PPC, email and programmatic buying that deliver on organization marketing objectives
• Driving traffic, engagement and conversion using content marketing inbound strategies
• Apply relevant tools and concepts to execute, measure and monitor an annual online marketing plan, and use web analytics to drive actionable improvements with a focus on Google Analytics
• Integrate new digital marketing techniques into your strategic marketing plan
Why Digital Marketing?
With the explosive growth and worldwide reach of digital medium, traditional marketing no longer lies at the forefront of a campaign. From recognition to targeting the right audience and from getting a potential customer to ensuring their engagement, brands need digital marketing at every step.
This has put Digital Marketing professionals in huge demand with the biggest of brands focusing on hiring these experts. Bigger budgets, increased pay and more career choice are just some of the benefits a digital marketing professional can look forward to.
How Digital Marketing Will Change in 2020 (You’re Not Going to Like It) | Everything’s changing in 2020. According to Comscore, half the searches in 2020 will be voice search. Facebook reach, continually going down. Instagram reach, LinkedIn reach, all starting to go down as well. Stories, everyone’s doing stories. Going live, everyone has live now. Today, I’m going to break down how digital marketing will change in 2020, and what you should do.
The first trend I have for you, video reach will dramatically drop.
Everyone has figured out that video is an amazing form to connect with people, which is why everyone’s doing it. So the solution, multicast, right? Even though everyone’s doing video, that’s fine, you can’t do much about that, but what you can do is create more videos my focusing on just creating one video that works for all platforms.
So when you’re doing the videos and you go live, you’ll also notice that you’ll get more engagement, and because you’re live, they want to push it out, compete with the TV channels, right? Facebook even has contracts with some of the sports networks, same with like the YouTubes of the world.
So what they’re doing is when you go live, because they want to compete with television, they’re going to push it out to all your subscribers, everyone on their platform, and if you engage with them, you’ll get way more reach, and then when you release recorded videos that aren’t live, you’ll notice that they’ll get more love and more spread because you’ve been doing live videos at least once a month.
Trend number two, bite-sized educational interactive content is rising really fast. So, if you look at things like infographics, infographics are a really long visual where you just keep scrolling and scrolling and scrolling, and it ends up breaking down what that subject is all about.
A good example of this is my Instagram page. You’ll notice that I have pictures that’ll teach you how to do things like get more traffic on YouTube or Instagram, and you just keep swiping right, and in each image, I give you a one sentence overview of what you can do to maximize your traffic.
And that example that I’m using on Instagram, works extremely well. It works so well that each of those images get roughly 50% shares.
The third trend I have for you, search traffic will decrease dramatically on mobile.
On mobile devices these days, there’s more search snippets that are appearing and appearing. This is going to cause your mobile traffic to decrease.
So what I want you to do is use structured markup on your site, which will help you get the rich snippets, which will help you get more voice search traffic, which will help combat the decreasing mobile organic traffic.
The fourth trend, Google will keep doing a consolidation in different markets. So, right now, Google is going head-to-head with Amazon. There’s now a Buy Now on Google button. You can buy without even going to the e-commerce site.
Google’s going to be testing out more of these things to keep people on Google and making a purchase. Well don’t think of this as a bad thing; you could actually adapt to Google’s changes and generate more sales and traffic and leads.
For example, with some of the programs that they’re testing out, you can actually even generate a lead on Google without driving people back to your site. Let’s say you’re in the mortgage industry.
You can actually generate a lead on Google. The same goes with buying on Google with e-commerce stores.
You can sell your products directly on Google without people having to go to your website, which can also increase your revenue as well. Now, this is important because according to Jumpshot, 49% of all searches performed on Google result in no click.
Trend five, influencer marketing budgets will decrease.
Right now, social engagement is continually going down. According to analytics firm, InfluencerDB, it was revealed that influencer engagement rates are nearing all time lows.
So the way you want to combat this is, don’t pay influencers as much money, but find more and more influencers, and go after quantity. This will help you still generate good sales from influencer marketing.
The sixth trend, social media stories won’t be as popular and as easy to win on. See, everyone’s doing stories these days. People even unfollow stories they don’t care to engage with.
Trend number seven, shoppable experiences will get more and more adaptive.
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Online Marketing Tips – Part 2 of How to Repurpose Your Content Marketing Ideas
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This is part two of yesterday’s video (Day 5) from my 30 Day Video Challenge I’ve been holding myself to. I made this video yesterday (but I also made another video today).
In this video the key online marketing tip shared is that you can record your everyday process(es) and share that with people as additional content.
If you want to get the edge you have to repurpose your content.
This is especially true if you’re using content as your primary strategy. When you’re on a low budget and don’t have the means to do lots of paid advertising you have to GRIND. And repurposing your content is a SMART way to grind!
On tomorrow’s video I’ll tell you about an EVEN SMARTER way to “Market While You’re Already Marketing” so make sure you watch tomorrow’s video (Day 7) for sure. I talked about a lot of stuff and was all over the place, so you’re going to have to watch the entire video in order to catch the gold nugget!
🍿 Grow on Instagram Playlist: https://www.youtube.com/watch?v=Mxq1bjlQiaI&list=PLAbgtPp5r4bQnDguIPZd-abIk0GLZs_gb
😜 How to get 100 Instagram Followers a day?
😯 Growing An Instagram Account From Scratch
😊 Instagram Action Block Fix
🙃 Instagram Stalking is Over https://www.youtube.com/watch?v=tP0x150624c
👉🏽 Fix An Instagram ShadowBan in 24hours https://www.youtube.com/watch?v=5iBurQJf8Bo
👀 Instagram Story Viewer Explanation
💵 Interested In Making Money Online ? https://www.youtube.com/watch?v=s5F9ylTOwUs&list=PLAbgtPp5r4bS63C4PuG8V-w2BNU1PVkbt
👨🏽💻 Need Some Actionable Seo Tips?
This is no financial or medical advice.
I am not responsible for any losses or profits you experience following my advice. ( Do Your Own Due Diligence) Some of the links contain affiliate or in some cases – sponsored posts or my own products. Using them may result in me making a percentage of the sale.
What works in marketing RIGHT NOW? Watch this for the answer.
This is not another video about “hacks” or tricks that you’ve already watched videos about.
This video covers three BIG “roadblocks” in online marketing that you might be falling victim to, and how to remedy those so that your company’s marketing efforts will move closer toward its FULL POTENTIAL and SUCCESS.
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Fairhead Creative is a creative design, messaging and development consultancy that helps you stand out and sell better, so you can make more impact.
Adam is a sought-after advocate of cause-driven business, English entrepreneur, philanthropist, marketer and founder of the Fairhead Group.
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Lou’s Reviews presents our 5 Favorite Free Tools for Online Marketing and small business…
Check out our five favorite FREE online tools including Kapwing, Remove.bg, Funnelytics, Portent’s Content Tool, and Convert Words to Time.
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In this video, Roe Fisher presents a highly effective marketing system that includes fear loss and time out influence factors to persuade your leads to make a purchase decision. You can test drive this online marketing system for yourself and see why I think it’s the best one by using it in your test drive.
You’ll see that it’ll use the latest marketing influence factors; and on top of that, it also exposes your potential customers to an irresistible product line that pretty much sells itself. Most people around the world want to try the
product or they already have and love it!
An exceptional product line coupled with an unbeatable marketing system is exactly what you need to take your ambition to work from home from a fantasy to reality. Click the link above in the description and you’ll soon know why I think this is the hands down best marketing system you can use for your online efforts for 2020 and beyond.
Online marketing tools are essential
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for your online career. These tools are also referred to as Digital Marketing Tools as well.
Your content marketing strategy can consist of various marketing tools can be used for email marketing to content marketing. In some digital marketing news, you may hear or have heard that even free digital marketing tools are being used as well.
Social media marketing tools are most likely to be used these days since the internet has such an enormous audience online. Digital marketing tools make a marketer’s job of promoting offers online simpler almost overnight.
The goal of most marketing strategies online is to use social media tools to bring awareness to products and services. However, if the goal is to create a relationship then the digital marketing strategy would need to offer something upfront, for example, content marketing tips, in order to get engagement.
Online marketing tools are equivalent to a mechanic’s toolbox, they are necessary for success. Digital marketing tools 2019 are always changing and at times improving. I hope you guys get some value of what I consider to be my top marketing tools 2019. I have many tools that I use and consider some of those the 2019 top social media marketing tools and if you partner with me in business I will, of course, give you access to them also!
Take the time to review these marketing tools for yourself, links are below!
Do your keyword research with this marketing tool to rank your videos on youtube: bit.ly/TBuddyArnell
Run Affordable ads via $1Million Network via Social Media Timelines, Content Marketing, Social Media Posting, etc. : bit.ly/ArnellRoyalLCP
Model what these 7 Figure Generating Leaders. They are from multiple niches teach and you in their FREE Interviews/over the shoulder sessions: bit.ly/ArnellSummit