The three-day Digital Marketing Strategy program at Columbia Business School Executive Education focuses on how marketing executives can reach digitally savvy audiences, build deeper relationships with their customers, and create new markets, products, and business models.
Digital Marketing is to present your products or service online to get wide reach to public and public can also reach you easily. You can reach by different portal and websites like google, youtube , facebook , e-mails , mobile apps etc. by online marketing or social media marketing.
April Dunford, Founder, Rocket Launch Marketing, discusses a systems approach to startup marketing. April highlights the importance of understanding the customer buying process, choosing the right marketing tactics and measuring results.
MaRS — Building Canada’s next generation of global technology companies. http://www.marsdd.com/
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How To Get Customers For Your Business
In this episode of #AskStefan, I answer a question relating to how to get customers for your business.
You can have the greatest product or service in the world, but if you can’t market it and get customers, then you’re doomed to fail.
While having a great product or quality service is important, what’s more important to understand is that the best product isn’t always the most prosperous one. I can point out MANY products that aren’t the best on the market, but are the most successful because of marketing.
An example of this is McDonalds – they don’t make the best hamburgers, there’s many better out there, yet their the #1 seller of hamburgers in the world.
Even when Apple released the iPod, there were many better MP3 players available, but Apple became the best because they had the best marketing.
Marketing is what wins, hands down, every time… in combination with an excellent product.
So how do you market? How do you get customers for your business?
In this video blog, I explain how to get customers for your business and get started generating sales.