BLOO:CON 2017 Der Online-Marketing-Strategie-Tag

Alle Jahre wieder: Die BLOO:CON 2017 ist DER Online-Marketing-Strategie-Tag für Unternehmen.

Auf der alljährlichen Konferenz von BLOOFUSION erhalten Sie einen Überblick über Maßnahmen und Strategien in Bezug auf folgenden Themen:

Content Marketing
Social Media
Data Driven Marketing

In diesem Jahr erstmalig auch mit externen Rednern, wie Moritz Dickfeld von YouTube oder Martin Schirmbacher von Härting Rechtsanwälte.

Zusätzlich zur BLOO:CON bieten wir noch mehr!

Am Vorabend der BLOO:CON findet ein Networking-Event an. Lassen Sie den Tag in Ruhe ausklingen. (Weitere Informationen finden Sie in der Agenda)

Noch mehr Wissen erhalten Sie auf den Seminaren am Vortag:

– On-Page-Optimierung für Einsteiger
– Google Analytics für Einsteiger
– Der optimale Content-Marketing-Prozess

Achtung, die Seminare haben begrenzte Teilnehmerzahlen!

Alle weiteren Informationen zur Agenda finden Sie hier:

Und wer direkt buchen möchte:

Alle weiteren Inormationen:


Unsere Projekte:

suchradar: Das suchradar bietet aktuelle Informationen rund um SEO, SEA und E-Commerce. In den Webinaren geben Experten ihr Wissen zu OM-Themen weiter.

OMCampus: Unter dem Label OMCampus bietet Bloofusion Online-Marketing-Seminare an — entweder als Präsenz-Seminare oder auch als Online-Seminare.

Search Camp: In unserem Online-Marketing-Podcast Search Camp gibt es Interviews und andere Beiträge rund um SEO, SEA und weitere OM-Themen.

Digital Marketing 101: A Beginner’s Guide

Digital marketing – it really doesn’t have to be that complicated. We’ll go over what digital marketing is (and what it isn’t) and the six main elements that you can learn to master the power of a great digital marketing strategy.

Get access to your free digital marketing resource here →


In this video you’ll learn:
– The three main problems with traditional marketing and how digital marketing solves them all.
– The 6 main elements of digital marketing: Search Engine Optimisation, Search Engine Marketing, Content Marketing, Social Media Marketing, Affiliate Marketing and Email Marketing. We’ll be diving in deeper into each of these concepts
– Finally, we’ll talk about quantity over quality – What’s more important and why?

1:55 – Is traditional marketing really dead?
5:08 – The 6 sides of our digital marketing Rubik’s cube
5:26 – SEO (Search Engine Optimisation)
8:35 – SEM (Search Engine Marketing)
10:35 – Content Marketing
12:08 – SMM (Social Media Marketing)
13:22 – Affiliate Marketing
15:48 – Email Marketing
17:50 – Quality vs. Quantity?

Finished watching?

Tell me in the comments below, what questions do you have about using digital marketing to grow your business?

Want more Living to Roam?


Customer Segmentation | Online Marketing Analytics

In this short webinar we will look at customer segmentation. This is escpecially useful to identify your most profitable customers and to decide how many of your ad budget should be used for each customer.

#segmentation #onlinemarketing #marketing

Customer Value | RFM-Model | Online Marketing Analytics

In this videos series we cover the basics of online marketing analytics. Today we talk about the customer value which can be described by the RFM-Model.

#customervalue #marketing #onlinemarketing #marketinganalytics

10 Killer Digital Marketing Skills to Master

The new age of digital marketing has impacted most industries in a huge way. Mastering these 10 digital marketing skills can enable you to chart a successful career in this lucrative and rapidly changing domain.

Anshul Khandelwal, Marketing Head at UpGrad, kicks off the UpGrad Careers-In-Shorts Series by taking you through all you need to know about marketing fundamentals, channel level execution, technical and tool expertise, data insights, product marketing and much, much more! Also, a bonus skill you were likely to miss out.

So, why is digital marketing important? Digital marketing is becoming one of the most attractive career prospects. Fact: India will be spent 1 Billion Dollars in Digital Marketing in 2017! Why is that not surprising? Well, with the millions of potential consumers now connected to the internet, everyone is discovering new products & solutions online.

What’s more important, consumers have become smart, and they will get their research from bloggers or youtube influencers before they buy that make-up kit or that mobile phone or even that tax saving insurance policy!

All this means, as a Digital Marketer, is that you need to know where your potential consumers are, how to best talk to them, and how to establish an everlasting relationship once they come to your website or app.

Digital is a blend of creativity, psychology &, what makes it unique from all other offline mediums, data! So, without much further ado, here are the top 10 digital marketing skills that will make you an ace marketer that everyone will want to hire!

Get a cool infographic here:

Watch now to learn more.

Wish to transition to a full fledged Digital Marketing expert?
Apply now:

UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis.

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