Can You STILL Do Digital Marketing for Free? (The REAL Cost of Digital Marketing)

Back when I got started, it was easy to make a killing with digital marketing. All you got to do is rank some random blog spot website or WordPress.com website. Throw on some affiliate links and boom, you’re off to the races. But things have changed a lot in marketing. In order to get decent results, most business owners have to invest a lot of money in traffic and a lot of money in automation, or content creation, or even social media. The question is, how do you invest money, in order to get results with digital marketing. Today, I’m going to break down, can you still do digital marketing for free? The real cost of digital marketing.

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The answer is in short, and I have a much longer version as well, which I’ll go into. But the answer in short is, what doesn’t cost you money, will cost you time. You can do digital marketing for free, as long as you’re willing to make a consistent investment in time and effort, in order to get good results.

So let’s say hypothetically, you’re willing to put in the time. Well if you’re willing to put in the time, let me break down how you can do it for free and get results!

The first tip I have for you is give away something that’s invaluable, for free.

Unlimited guides, free courses, self-discovery journeys, quizzes assessment tools, proprietary industry reports, data stats, this all helps. Anything that’s above and beyond. You’ll notice that I didn’t really say, “Hey just write a blog post.” Well everyone’s giving away a blog post for free. If you’re not going above and beyond, doing something that’s different, more unique than the competition, you’ won’t do that well.

The second tip for you is leverage third-party audiences.

Co-host webinars. Co-host live and social media sessions on YouTube, or Facebook, or Instagram. Do round-ups. You can hit up other people, do round ups, everyone wants to participate, because they’re getting some love and some PR and you can link out to them. Then when you post that content, you can ask them to share it. That does really well.

The third tip I have for you, is content marketing.

What I want you to do is type in the keywords that you’re trying to write content around and to Ubersuggest. It could be one or two-word phrases. It can be, you know, general theme-based keywords, like SEO or marketing. And in Ubersuggest, I want you to click on the content ideas report. This will show you all the other blog topics that were written on this subject, that were popularly based on social shares and backlinks.

Now the fourth tip I have for you, push out a ton of video content and when I mean video content, I’m not just talking about recording your video, like you’re watching right here.

That could be on YouTube or Instagram or Facebook or LinkedIn. I’m also talking about doing live video, right? You can do simulcasting, so that way you can go on live on Instagram, Facebook, YouTube, and LinkedIn, all at once. Keep this in mind.

The fifth tip I have for you is podcasting.

You can just bust out your iPhone, start recording on it and then boom, start uploading it. I use LipSyn. That’s what most people use for their podcast.

The sixth tip I have for you, Facebook groups.

You want to give away a ton of valuable tips, create content and video content, not just link out to your site, but content that just keeps people on these platforms and educates.

The seventh tip I have for you is build an email list and leverage automation.

So you can use tools like Hello Bar, to build an email list. It’s free. It allows you to collect emails through sliders, exit popups, super effective.

And if you’re doing this, might as well leverage push notifications as well, because then through push notifications, through tools like subscribers, you can also do automation.

The eighth tip I have for you, is to use funnels, instead of going straight to selling. Look, everyone’s just like, “Sell, sell, sell.” You know, think about this. Let’s say you’re in a relationship, or if you’re not, your parents were in a relationship. You know and they had you, hence you’re here.

Someone comes to your website, you’re like, “Marry me, marry me, give me your wallet. “Spend, spend, spend.” That doesn’t work as well as educating, getting to know people. So what I like doing is creating a ton of content. Like this video.

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DIGITAL MARKETING STRATEGY & PLANNING

https://youtube.com/watch?v=1HdPPNQ1AZA

How is an effective Digital Marketing Strategy & Plan made? The planning cycle in digital marketing has to be short because it’s a very dynamic field. Here is a seven-point framework from Prof. Seema Gupta, faculty, Marketing, IIM Bangalore.

How to Get Clients for Your Digital Marketing Agency?

In today’s video, I am going to share with you something that took me so long to learn, and that is – selling in one of the most competitive space in the world. Getting clients for your Digital Marketing business is not that hard if you’ve found your ‘No-Brainer Offer’. Want to know what that is? Stick around to find out.

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The Definition of Digital Marketing by Neil Patel

When it comes to digital marketing there’s a lot of confusion involved. What is digital marketing? What is it for? People make it a lot more complicated than it really is. But, it’s really easy to understand which is why I wanted to make this detailed introduction video that will just break it down for you. Today I’m going to break down the definition of digital marketing by me in my own words.

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Canva – https://www.canva.com/

Ubersuggest – https://neilpatel.com/ubersuggest/
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Essentially, digital marketing is a form of marketing that encompasses the use of digital tools or channels to communicate to your audience.

A good example of this is a channel that you may use to communicate to your audience is Facebook. When you post on Facebook, whether you have one follower or a million, you’re communicating to your audience. If you use tools like mini chat to put a Facebook message out or text message out, that’s another example of using a tool to communicate to your audience. These are examples of digital marketing.

Now, businesses can leverage digital channels, such as social media, search engines, emails and other sites to connect with their audience, right. So, it’s not necessarily just the channels that you may be thinking of like Instagram or LinkedIn.

Search engines are a good example of a channel that’s super popular and so is email. I know a lot of people are saying that email is dying, but they’ve been saying that for over 10 years and trust me, it is not dead. It’s being used more and more and more because it’s a cornerstone of corporate communication.

Now, there’s many different aspects of digital marketing.

Well, when someone lands on your website, that’s your brand, that’s your presence. How are you communicating that message out when people land? That’s all part of digital marketing.

Just like when you post an image on Facebook, sometimes that image is a photo, other times it’s a graphic. You may be using tools like Canva which is free to create that image. Now, there’s also traditional marketing.

So, I want to break down digital marketing versus traditional marketing so that way there’s no confusion.

Traditional marketing is essentially the same idea as digital marketing except the idea of the online component or the digital component. For example, traditional marketing would be using tools like billboards, print ads, magazines, newspapers, direct mail, phone calls, like dialing and saying hey, would you buy X, Y and Z from me versus using WhatsApp, which would be more digital. Doing direct phone calls, that would be more traditional. In other words, traditional encompasses a form of physical marketing.

Digital would be using tools like social media channels, emails, search engine optimization, blogging. You pretty much get the picture. So, why does digital marketing matter?

Well, Google and Facebook generate more revenue than any other traditional media company out there because they control more eyeballs. That’s why digital marketing matters. It’s where the attention is.

Look around you. Odds are at least half the people that you’re looking at right now have a phone and are on it, right. I’m not talking about the phones in the pocket, I’m talking about they’re literally on their phones. They got the Apple AirPods in their ears or headphones, they’re doing something with their phone. That’s where people’s attention and eyes are. If that’s where their eyes and attention is that’s where there’s money to be made.

Now, how many of you actually look at billboards? Chances are, a bus comes by with a billboard or you see a billboard on the street, you probably ignore it. That’s why Google and Facebook are much bigger than any traditional media company out there.

So, is digital marketing worth it for your business? Well, chances are it is. It’s worth it for almost every business out there other than ones that are like government related, and the reason being is government type businesses are more contract basis where you don’t really need digital marketing for that.

But, typically for almost every single business you can do well through digital marketing. Now, if you’re not sure on where you can get started with digital marketing, you can use tools like Ubersuggest. You can type in any of your competitor URLs or if you don’t know your competitors you can type in any keywords and Ubersuggest will show you all the people rank for it. That’ll give you ideas for competitors.

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Digital Marketing Strategy of Real Estate Business | Explained in Hindi

https://youtube.com/watch?v=fFgnb1FyTHs

hello Everyone,
Here we try to explain about the Digital Marketing Strategy of Real Estate Business
1- Target Persona
2- E mail campaign
3- Professional Website
4- PPC Advertising
5- Blog Content
6- Virtual Tours
7- Classified Ads
8- Linkedin
9- Property Websites
10-Watsapp for Business

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There is complete playlist of Digital Marketing Interview Tips & Tricks available –
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There is complete playlist of Facebook Ads available –
Link : https://www.youtube.com/playlist?list=PLjVLYmrlmjGfy_q8_BLTxHfFAzEId3fVn

There is complete playlist of Twitter Ads available.
Link : https://www.youtube.com/playlist?list=PLjVLYmrlmjGdSl7Z4me044-x_KfgyRpkU

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6 BEST Digital Marketing Tools to Grow Your Business Online

6 BEST Digital Marketing Tools to Grow Your Business Online / 💥Ready to save 10 hours per week and have confidence building, growing and scaling your online business? 🚀This is a MUST watch video which goes over the best online business tools you should be using today to make money online and hit your biggest goals ever!

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Paid Marketing Strategies | Google Search Ads| Facebook Ads| Digital Marketing | Manipal ProLearn |

In this video, Gokuldas K, Swiggy talks about Paid Marketing Strategies, which covers Google Search Ads and Facebook Ads as Digital Marketing can no longer be sustained without these.
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#PaidMarketing #GoogleAds #FacebookAds
Digital Marketing Professional Program in association with Google: Manipal ProLearn in association with Google India brings to you a unique Digital Marketing course that’ll not only give you a very good understanding on the key components of digital marketing but also help you develop expertise and push forward your career graph.
After completing this digital marketing course by Google, you’ll be considered as a strong and competent Digital Marketing professional. This digital marketing training will help you to:
• Understand the digital landscape and building a case to leverage online channels
• Strategize, implement and optimize online campaigns successfully
• Learn Online Advertising, AdWords Campaign management and Campaign Basics across search, display, mobile, video and online shopping and clear the Google Ads (Adwords) certification program
• Create online brand building initiatives that work
• Create primary assets – websites and microsites to work for your business
• Driving organic traffic through Search Engine Optimisation and capturing the right intent
• Using social media to promote content and engage with your brands across the key platforms like Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat
• Develop a multi-channel strategy using search, social, PPC, email and programmatic buying that deliver on organization marketing objectives
• Driving traffic, engagement and conversion using content marketing inbound strategies
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• Integrate new digital marketing techniques into your strategic marketing plan

Why Digital Marketing?
With the explosive growth and worldwide reach of digital medium, traditional marketing no longer lies at the forefront of a campaign. From recognition to targeting the right audience and from getting a potential customer to ensuring their engagement, brands need digital marketing at every step.
This has put Digital Marketing professionals in huge demand with the biggest of brands focusing on hiring these experts. Bigger budgets, increased pay and more career choice are just some of the benefits a digital marketing professional can look forward to.

Digital Marketing Plan | Digital Marketing Best Practices | Digital Marketing Training | Edureka

🔥 Edureka Digital Marketing Course (9 Months Online Program) with 100% Placement Guarantee by Edureka: https://www.edureka.co/post-graduate/digital-marketing-certification **
This Edureka “Digital Marketing Plan” video will help you understand how to plan your business growth using Digital Marketing step by step (Blog: https://www.edureka.co/blog/category/digital-marketing/). Below are the topics covered in this Digital Marketing Plan tutorial:

Why is Digital Marketing Plan necessary?
What is the structure of the Digital Marketing Plan?
How to make an effective Digital Marketing Plan?
Best Practices

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Consumer Segmentation
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Influencer Marketing

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Who is this program for?

Freshers looking to make a career in Digital Marketing

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How Digital Marketing Will Change in 2020 (You’re Not Going to Like It)

How Digital Marketing Will Change in 2020 (You’re Not Going to Like It) | Everything’s changing in 2020. According to Comscore, half the searches in 2020 will be voice search. Facebook reach, continually going down. Instagram reach, LinkedIn reach, all starting to go down as well. Stories, everyone’s doing stories. Going live, everyone has live now. Today, I’m going to break down how digital marketing will change in 2020, and what you should do.

RESOURCES & LINKS:
____________________________________________
Jumpshot – Jumpshot.com
InfluencerDB – InfluencerDB.com
____________________________________________

The first trend I have for you, video reach will dramatically drop.

Everyone has figured out that video is an amazing form to connect with people, which is why everyone’s doing it. So the solution, multicast, right? Even though everyone’s doing video, that’s fine, you can’t do much about that, but what you can do is create more videos my focusing on just creating one video that works for all platforms.

So when you’re doing the videos and you go live, you’ll also notice that you’ll get more engagement, and because you’re live, they want to push it out, compete with the TV channels, right? Facebook even has contracts with some of the sports networks, same with like the YouTubes of the world.

So what they’re doing is when you go live, because they want to compete with television, they’re going to push it out to all your subscribers, everyone on their platform, and if you engage with them, you’ll get way more reach, and then when you release recorded videos that aren’t live, you’ll notice that they’ll get more love and more spread because you’ve been doing live videos at least once a month.

Trend number two, bite-sized educational interactive content is rising really fast. So, if you look at things like infographics, infographics are a really long visual where you just keep scrolling and scrolling and scrolling, and it ends up breaking down what that subject is all about.

A good example of this is my Instagram page. You’ll notice that I have pictures that’ll teach you how to do things like get more traffic on YouTube or Instagram, and you just keep swiping right, and in each image, I give you a one sentence overview of what you can do to maximize your traffic.

And that example that I’m using on Instagram, works extremely well. It works so well that each of those images get roughly 50% shares.

The third trend I have for you, search traffic will decrease dramatically on mobile.

On mobile devices these days, there’s more search snippets that are appearing and appearing. This is going to cause your mobile traffic to decrease.

So what I want you to do is use structured markup on your site, which will help you get the rich snippets, which will help you get more voice search traffic, which will help combat the decreasing mobile organic traffic.

The fourth trend, Google will keep doing a consolidation in different markets. So, right now, Google is going head-to-head with Amazon. There’s now a Buy Now on Google button. You can buy without even going to the e-commerce site.

Google’s going to be testing out more of these things to keep people on Google and making a purchase. Well don’t think of this as a bad thing; you could actually adapt to Google’s changes and generate more sales and traffic and leads.

For example, with some of the programs that they’re testing out, you can actually even generate a lead on Google without driving people back to your site. Let’s say you’re in the mortgage industry.

You can actually generate a lead on Google. The same goes with buying on Google with e-commerce stores.

You can sell your products directly on Google without people having to go to your website, which can also increase your revenue as well. Now, this is important because according to Jumpshot, 49% of all searches performed on Google result in no click.

Trend five, influencer marketing budgets will decrease.

Right now, social engagement is continually going down. According to analytics firm, InfluencerDB, it was revealed that influencer engagement rates are nearing all time lows.

So the way you want to combat this is, don’t pay influencers as much money, but find more and more influencers, and go after quantity. This will help you still generate good sales from influencer marketing.

The sixth trend, social media stories won’t be as popular and as easy to win on. See, everyone’s doing stories these days. People even unfollow stories they don’t care to engage with.

Trend number seven, shoppable experiences will get more and more adaptive.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

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5 Best Business in Digital Marketing | Digital Marketing for Business Owners | Online Business

Dear Viewers
5 Best Business in Digital Marketing | Digital Marketing for Business Owners | Online Business. In the digital world lots of opportunities to do online businesses. Are you want to do this just connect this video and learn more about it.
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