Basics of Online Marketing

Welcome to the new video guys! grab some paper and a pen because you definitely want to take some notes as you’re watching this video…

Whether you’re new to the online marketing space or already in it, it’s crucial that you understand the basics and foundations of Online Marketing.

Hope you find this video valuable, if you have any questions please drop them below!

Oh and of course, don’t forget to subscribe so you can get all the latest videos to help you with your business!

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Online Marketing Benchmarks (Module 2, Video 4)

Online Marketing Benchmarks (Module 2, Video 4)

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Cum faci prima campanie de marketing pentru magazinul tau online

Ma bucura faptul ca vad din ce in ce mai multi antreprenori incepatori care inteleg cat de vital este marketing-ul in propriul lor business. Pentru ca am mai spus asta: fara marketing e ca si cum ai incerca sa vinzi intr-o casa goala – magazinul tau. Cuvantul cheie pentru video este campanii marketing.

Poate arata bine si poate are potential sa ofere experiente extraordinare clientilor insa daca acestia nu afla de el, nu aduci trafic in site… nu ai catre cine sa vinzi.

Vinde online cu https://www.gomag.ro/

Asa ca ai nevoie de prima campanie de marketing pentru magazinul tau online.
Inainte sa faci primul pas, trebuie sa te asiguri ca ai instalat urmatoarele coduri de tracking:

Google Analytics – instalat corect, impreuna cu setarea obiectivelor pentru prima campanie de teasing care are rolul de a colecta cookie-uri si adrese de email.
Facebook Pixel – in Gomag dai doar un copy-paste. Aici poti seta o prima conversie, de exemplu pentru lead magnet – un voucher, cod de reducere prin care sa atragi oamenii.
Google Tag Manager
Contul de Google Ads, pe care il legi de Analytics
Google Search Console, idem
In aceasta perioada de 10-15 zile, maxim 2 saptamani de prelansare, creeaza landing page-ul cu produsele pe care vrei sa le lansezi.

In general recomand pana la 8 produse vedeta, un numar limitat, pentru ca probabil si bugetul tau este limitat asa ca e mai bine sa testezi acum, sa vezi cum functioneaza acest marketing fara prea multe pierderi.

Cand faci o campanie PPC pe Facebook sau Google Ads, foloseste 2-3 variante – pentru text, grafica, abordare, culori. Dupa cum stii deja, in marketing nu ai la dispozitie un exemplu standard, dupa care sa te iei si care sa iti aduca garantat rezultate.

Trebuie sa testezi pe publicul tau si specificul business-ului si, crede-ma, vei iesi mult mai ieftin asa decat sa rulezi campanii fara teste si sa mergi la ghici.
Prin campaniile de Google Ads iti recomand sa mergi mai intai pe search, pe cuvinte cheie specifice – long tail, cu intentie mai mare de cumparare. Concentrandu-te pe acestea, iti optimizezi bugetul in acelasi timp – pentru ca sunt mai ieftine decat cuvintele cheie scurte, generaliste.

Nu uita nici de continut si blog. Continutul nou postat recurent (si actualizat cand e cazul) iti aduce mai mult trafic in site din motoarele de cautare (SEO), plus iti ofera mai multe sanse la backlink-uri realizate in mod natural.

La inceput promoveaza-ti colectia de produse, in special prin PPC si remarketing pentru cei care te cunosc deja dar nu au cumparat. Sau s-au abonat in perioada de prelansare si acum e momentul sa le reamintesti de existenta ta, sa ii anunti ca ai facut lansarea.

Remarketing-ul functioneaza ca un instrument de grabire a deciziei de cumparare. Insa nu e singurul.

Foloseste-te de numaratoarea inversa si ideea de timp limitat pana la finalul ofertei. Activeaza un hello bar gratuit in Gomag si countdown la produs si afiseaza-l in paginile de produs si landing page.

Citeste si: Creste Performanta Campaniilor de Remarketing pe Gomag cu HelloBar

Optimizeaza textul in functie de numarul de zile / ore ramase (oferta expira maine, oferta expira azi, oferta expira in 3 ore). Si du urgentarea si in reclame, folosindu-te de simbolurile pe care oamenii deja le cunosc.

De exemplu, daca folosesti culorile semaforului pentru a semnala perioada de promotie ramasa, oamenii vor face asocierea, mai ales in ultima zi, cand folosesti rosul.

Mergi apoi mai departe cu campania: de la un buget de 5-10 euro / zi in primele saptamani, e momentul sa scalezi. Mareste bugetul acolo unde vezi ca ai conversii mai bune, promoveaza produsele care se vand mai bine, categoriile care se vand mai bine.

Dupa ce ai suficient trafic in site si multe pagini vizitate, porneste campania de remarketing dinamic. Cum faci asta?
Atat in Facebook cat si in Google iti adaugi feed-urile iar canalele vor incepe sa afiseze reclame cu produsele tale catre persoanele care au vizitat deja produsele respective.

Concentreaza-te in special pe recuperarea cosurilor abandonate si nu uita sa faci o campanie de remarketing cu un buget de 1 euro pe zi (1 pe Facebook, 1 pe Google) pentru… branding.

Prin aceste reclame iti prezinti practic afacerea, logo-ul, identificatorii vizuali si reamintesti celor care ti-au vizitat site-ul cine esti si ce faci.

Pe termen lung, impactul brandului tau va creste iar oamenii vor cumpara intr-o perioada mai scurta, fara ca tu sa investesti atat de mult in achizitia de noi clienti.

Cursuri Marketing Online https://academia.gomag.ro/

Was hat das Eichhörnchen mit Online Marketing zu tun?

Auf der Suche nach neuen Kunden? Kunden, die garantiert an Deiner Leistung interessiert sind? Kunden, die bei Dir kaufen? Dann lass uns sprechen!

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How To Make $100/Day With CPA Marketing Using Instagram Story Ads [MAKE MONEY ONLINE 2019]

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Create a bridge page using my Clickfunnels template. [You can access this bridge page template in my Facebook group].

4️⃣𝐒𝐞𝐚𝐫𝐜𝐡 𝐟𝐨𝐫 𝐈𝐦𝐚𝐠𝐞𝐬
Search and find images with Google to use for our ad

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There is a Canva template that I show you how to set up and explain why you should use it.

6️⃣𝐁𝐮𝐢𝐥𝐝 𝐘𝐨𝐮𝐫 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧
And the Facebook ads campaign using Facebook Business Manager with Instagram Story Ads placement.

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*You can assume that I will receive a commission for anything I recommend. Any earnings or income representations are aspirational statements only and results are not typical. There is no guarantee that you’ll receive the same results or any results at all. Your results will depend entirely on your work ethic. These videos are for educational purposes only*.

2019 Digital Marketing and Social Media Tactics for Any Sales Business (Part 3 of 3)

Social media is one of the most effective tools you can use to create more leads, win more listings and ultimately maximize your presence in the market as the dominant agent.

For show notes and more information make sure to visit: https://tfi.media/2QxUSD9

There are so many applications you can use in order to get more leads at an early stage.

On today’s #TomFerryPodcastExperience (my third in a three-part series) continues with marketing guru and host of Marketing Edge, Jason Pantana.

Jason shares some vital tactics on how you can create your strategy on Facebook, Instagram, YouTube and emails!

Remember that familiarity creates trust and trust creates leads!

If people become familiar with what you do and how you do it by showing them the behind the scenes or informative videos on social media, then you’ll show them that you’re the real estate agent to work with!

This is definitely an episode you’ll want to download, save and re-listen to regularly! Get ready to dominate the market and competition!

————

Keep up with me and what’s new on my other channels:

Website – https://TomFerry.com
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🔹 Why social media marketing is the easiest way to make money online – make 10k+ weeks with dfm

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🔹 2.5 Years In The Life Of An Online Entrepreneur
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🔹 The Different Kinds of Online Business Breakdown

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Real Estate Investors: Finding Motivated Sellers with Online Marketing

Real Estate Investor Cal Ewing chats with Lou DeMedici from Adwords Nerds (www.adwordsnerds.com) about attracting motivated sellers through online marketing. In this video we sort through the daunting world of pay-per-click advertising and SEO as it relates to Real Estate Investing. If you are having trouble finding motivated sellers and good property deals, you won’t want to miss this one.