Q&A: Online Marketing, Business Mistakes, HIPAA Compliance, & Marketing to Expats// Which online marketing platforms should you focus on, how do you maintain HIPAA compliance and how do you market to expats?
In unit 1 of the “Ask Me Anything’ series, I am answering questions on business location, student loan debt, and marketing management. In unit 2 I talk about how to generate leads and dive into some marketing events ideas. Unit 3 covers business feedback, best camera lighting and teletherapy. And to wrap it up, in unit 4 we look at online marketing, business mistakes, HIPAA compliance and marketing to expats.
When it comes to your online marketing strategy, start with what you like. Focus on the online marketing platforms that you really enjoy interacting on and make use of online marketing tools.
You have to make sure that you are aware of the HIPAA rules when it comes to HIPAA tech, have your business be in line with HIPAA compliance and if necessary, do HIPAA training so that you are covered on all bases. In this way, you can avoid a HIPAA breach.
Marketing to Expats:
Find where they are hanging out and find influencers within the expat the community.
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