In der zweiten Ausgabe unseres Unternehmerinterviews haben wir uns mit Benjamin Dür, dem Gründer und Inhaber des Partylabel KINKY unterhalten. 👌🥂
Dabei haben wir ein paar Interessante Dinge über das regionale und internationale Nachtleben erfahren.
Ausserdem haben wir über Marketing Strategien und die Digitalisierung in der Party-Branche gesprochen.
Myk Baxter interviewed by Casual Films at their HQ in London. Talking about the importance of online marketing and how important the reputation of his company, Myk Baxter Marketing, is to him as an online marketing consultant. For more information please visit http://www.mykbaxtermarketing.com
Philipp Westermeyer, “Erfinder” der Online Marketing Rockstars, spricht auf dem STARFACE Kongress’18 mit Ilka Groenewold über die Zukunft des Marketings. Außerdem gibt er einen Ausblick, wie wir in Zukunft kommunizieren werden und er spricht über die Rolle von Plattformen wie Google, Amazon und Facebook.
Der STARFACE Kongress im Europa-Park in Rust, ist der Branchentreff der UCC und VoIP Branche.
Die neue EU DSGVO ist seit dem 25.Mai 2018 in Kraft. Die Folge sind viele Veränderungen im Vergleich zur bisherigen Rechtslage, sowohl für Unternehmen als auch für Privatpersonen. Erstmals wird der Datenschutz in Europa einheitlich geregelt. Bei Nichtbeachtung drohen empfindliche Strafen wie zum Beispiel hohe Bußgelder. Der Experte und Rechtsanwalt Dr. Stephan Gärtner erklärt einige Aspekte der neuen DSGVO im Interview mit Marcel Knopf.
Hinter jedem Unternehmen steckt ein gut durchdachtes Marketingkonzept. Aber wie kann man sein Unternehmen noch erfolgreicher machen und sein Online-Marketing-Projekt skalierbar machen? Marcel Knopf kennt das Geheimnis einer guten Marketing-Strategie. Er ist selbst erfolgreicher Gründer und als Speaker auf den Bühnen dieser Welt unterwegs, um über das Thema Online-Marketing zu referieren. Und mit seiner Marketing-Agentur Fastlane Marketing kann er Dir dabei helfen, Deine Online Performance zu verbessern, die richtigen Strategien auszuwählen und so erstklassiges Marketing zu betreiben.
Get F.U. Money for FREE and register for the upcoming webinar:
Do you want to learn how to make your first $100,000 online with Dan Lok? In this interview, you will learn just that! I had the pleasure of interviewing my good friend and mentor, Dan Lok, a multi-millionaire speaker, best-selling author, consultant, and one of the world’s leading experts in Internet marketing.
If you want to learn more from the man known as “the king of high ticket sales,” then be sure to join us in the upcoming webinar that we’re hosting together, where Dan will dive deeper into the one business model that he believes is the fastest and most effective way to make money online.
For those of you who decide to register for the webinar, Dan has graciously offered to give you a copy of his book, FU Money, for free! His book has changed my life in so many ways. Are you ready to learn how to make your first $100,000 online with Dan Lok?
Check Out Dan Lok’s YouTube Channel:
The Project Life Mastery YouTube channel is the place to be for motivational, inspiring, educational, and uplifting self improvement videos. You can also follow for videos about online business, Amazon, and making money online!
★☆★ MY PRODUCTS & COURSES: ★☆★
Life Mastery Accelerator ► https://projectlifemastery.com/lifemasteryacceleratorcourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
Online Business Mastery Accelerator ► https://projectlifemastery.com/onlinebusinessmasteryacceleratorcourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
Morning Ritual Mastery ► https://projectlifemastery.com/morningritualmasterycourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
Affiliate Marketing Mastery ► https://projectlifemastery.com/affiliatemarketingmasterycourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
Kindle Money Mastery ► https://projectlifemastery.com/kmoneymasterycourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
24 Hour Book Program ► https://projectlifemastery.com/24hourbookcourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
Kindle Optimizer ► https://projectlifemastery.com/koptimizercourse/?utm_term=how-to-make-your-first-100k-online-with-dan-lok
Es dürfte in ganz Europa kein vergleichbares Projekt geben: Rocket Beans TV ist ein Sender, der alleine im Internet existiert – auf Youtube. Bis zu 50.000 Zuschauer sehen den Stream gleichzeitig, knapp 65 Angestellte arbeiten mittlerweile für das Unternehmen. Im Online Marketing Rockstars Podcast erzählen zwei der insgesamt fünf Gründer, wie sie ihr Business aufgebaut haben.
Die komplette Folge und weitere Podcasts bei Soundcloud:
Restaurants are a great target for digital marketing and social media marketing agency work. People always need to eat , like every day , and everyone has a phone.
If you can prove to a restaurant business owner that you can get their brand or business onto those phones you will have a client for the life of their business , possibly even the career of your client as a business man.
All Restaurants need and want more people , in this interview with Restaurant Marketing Expert using Digital Marketing and Social Media Marketing with his Agency, we get to see how it is done first hand and in real time from a true expert.
If you are looking to start up your own digital marketing agency or social media marketing agency, you will find this expert interview very relevant on how to close b2b sales leads , b2b sales cold calls , how to use social media to pick up b2b clients , how to use e-mail marketing for restaurants to pick up more business and more loyal clients.
If you are looking to start up your own b2b marketing agency or digital marketing or social media marketing agency check out the following trainings on how to start consulting with amazing b2b clients !
How to target and market to and sell to Realtors and Real Estate Professionals
Facebook Chatbot to help with Facebook Ads Marketing for your Digital Marketing Agency
How to Make Viral Facebook Posts to help your B2B Clients with your Digital Marketing Agency
How to Grow Facebook Page without using Facebook Ads great way to organically provide value for the marketing agency clients you pick up !
Facebook Ads is a Great Revenue Business Model for your Digital Marketing Agency
How to Run Facebook Ads for Cheap for your Digital Marketing Agency or Social Media Marketing Agency
How is marketing changing? Robert Tas, vice president of McKinsey & Company, tells CXOTalk about digital transformation in the marketing operating system. How and why is it changing? What should a company do? Tas shares practical advice for personalization, insights, design, technology, speed, and agility.
For more information: https://www.cxotalk.com/episode/digital-transformation-marketing-personalization
In his current advisory work, Tas helps financial-services companies reinvent marketing for a digital world. He has designed agile marketing organizations that can operate at a faster pace, using best-in-class marketing technology, including next-generation measurement systems. The goal is to digitally enable the entire customer decision journey. He previously served as CMO at a leading software company, and as head of digital marketing at a top-ten U.S. bank.
From the transcript:
(00:02:07) Well, I’m very excited to talk with you. You work with a lot of different clients from very large organizations who are doing sophisticated things with digital marketing and with data and analytics. Maybe a good place to begin is, when you’re out there roaming the world providing advisory service and working with your clients, what are some of the key digital marketing trends or issues? What’s really important to your clients?
(00:02:40) Good question. I think there’s a lot of buzz out there, and a lot of people are trying to figure out a number of things. I like to think of them in some categories.
• (00:02:48) The first one that I look at and I hear a lot of people talking about is personalization. I think the idea of not treating every customer the same is really, really important in today’s world. A lot of companies are trying to figure out how to do that better.
• (00:03:01) The second one is data. You talked about it a little bit in the beginning in your intro. Data, data, data: everyone is trying to figure out how to harness the volume of information we now have and actually put it into action.
• (00:03:14) The third is design. I think this is one of the newer areas that’s getting a lot of traction. Really understanding how to do user centric design and how do I make my experiences relevant to my customer base.
• (00:03:26) The fourth that I like to talk about is marketing technology, one of the biggest buzzwords going there, but really understanding the components of the martech stack, and CMOs are now becoming integrators.
• (00:03:38) Then the fifth one, which is probably the most evolving one, is this new concept of the operating model, the speed at which we work. The reality of digital marketing today is the tools we have. We can do things a lot faster than we’ve ever done before.
(00:03:54) I think CMOs are trying to figure out all five of those things to really transform their marketing organizations.
I think the best in class marketers are leading the way in the use of data in the way they approach their marketing programs. They’re leading the way in testing and learning. They’re leading the way with agile approaches to their marketing where they’re constantly thriving for more information around the customer to be smarter about it.
(00:10:57) Like you said, there are challenges. The first one that comes to mind is the data silos that exist in organizations, especially larger organizations. It’s hard to connect all those customer touch points.
(00:11:08) The second piece is understanding who owns the customer experience and how is that managed and implemented across the board within my organization. Often we have silos that create the upper brand, the upper funnel team, the bottom funnel team, the post customer experience team, and things like that. We’ve got to figure out how to build our strategies more holistically.
(00:11:29) The third bucket is, there’s a lot of technology, a lot of legacy systems in these organizations that need to be cobbled together. You really need a diligent strategy to go do that.
(00:11:39) Then fourth, like you said, is you’ve got to start thinking more from that last click conversion campaign thinking to really enabling the customer journey. How do you go about delivering that? How do you remove friction through that process? How do you get more data to enhance it and help the customer get what they want?
(00:11:59) But you also mentioned design. Where does that now fit into this picture?
(00:12:23) Yeah. It’s a really interesting piece because the creative guys have always been on either the ad side or certain pieces of the journey. I think it’s really important that we start getting them involved into the entire journey and understanding how to map those pieces together. It’s no longer enough for the marketer to say, “I drove the traffic to the website and I did my job.” You’ve got to be able to design those experiences and have consistent experiences end-to-end.