The Best Marketing Strategies and Marketing Concepts for Marketing Online. This video is more valuable than Marketing 101 college course. Marketing is the key ingredient to your entrepreneurial success. So, enjoy the video for great insight into marketing strategies, marketing online, marketing concepts, marketing management and internet marketing.
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You’re interested in this online thing where people make money. You’ve found groups you joined, but all they do is give you links. What are these links? Where’s the information? Why do they need my email right now? You also have other questions. What is digital marketing? What are the types of digital marketing? How do I start digital marketing?
In the first of my info video series, in under eight minutes let me arm you with some basic information that will not only explain several things, but allow you to ask the RIGHT questions to get the information you need. Training is important. Educate yourself to avoid being taken advantage of.
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The Only Rule In Marketing You Have To Follow (Ignore This And Your Marketing Won’t Work) // Have you heard the saying, that rules are meant to be broken? Well, there’s one rule in marketing that won’t change, and it’ll continue to work. And if you break it, you won’t do well.
RESOURCES & LINKS:
How Digital Marketing Will Change in 2019 (video): https://youtu.be/b-gwbVJqi9Y
DON’T Use Paid Ads My #1 Organic Marketing Strategy (video): https://youtu.be/fGOv5oU5vww
Well, the rule is, the rule of seven.
It’s the rule that you cannot break.
If you think about marketing, it’s changed over time.
You used to be able to build a business from just one channel.
If you look at Facebook, they grew by sending you e-mails, being like, your friend invited you to Facebook.
If you look at Dropbox, they were all over social media.
Share this on Twitter to get more free space.
If you look at a lot of other companies, they grew through one channel, like let’s just say Google AdWords or SEO.
But you can no longer grow through one company.
The other thing that you’ll find is, even if you find a few channels that are working out, you have so many competitors these days, that just hitting people once, won’t cause enough conversions.
From all the data that we’ve looked up at content marketing, social media marketing, even AdWords.
People need to see your brand roughly seven times, technically I’m holding up eight fingers, but seven times before they end up converting into a customer. So once they see you seven times, interact with your brand, they’re much more likely to convert.
Now, let’s break down how you can leverage the rule of seven.
One, be on the social wagon.
When you’re on the social wagon people have comments, questions, you can be there to answer and interact with them.
That’s a great way.
Not just posting content on these social sites, but also interacting, taking the time to respond to comments, helping them out, responding to their messages.
That’s the first thing you need to do.
The second thing you need to do is leverage SEL.
By being visible on the search engines, more people are going to see you.
They’re going to see your company.
They’re going to see your brand.
You’re going to do better.
And you can do things like content marketing.
You can do things like social media marketing, link building, interlinking.
They all help, but SEO is very valuable.
Google’s the most popular site in the world.
If you’re not there, you’re not going to get as many eyeballs.
The third thing I want you to do is leverage paid ads.
Not just on Google, but also Facebook, Taboola, Outbrain, banner ads, media buys. Any form of ads.
You can go over to Facebook and click on Info and Ads.
So you’re going on Facebook to any of your competitor’s fan page, click on Info and Ads, and you can see the ads that are running.
This will give you a head start.
You can also use tools like Ubersuggest to see where your competitors are getting traffic from.
This will help you also get a head start.
The fourth thing I want you to do is update your content.
You already know content marketing’s effective.
You’re writing content, but what very few people are doing is updating their content.
You’ll find that if you just write content and stop writing it, eventually your rankings will keep dwindling down and down. Why?
If you don’t keep your content up-to-date, you won’t continue to rank, and people won’t keep seeing you.
The last thing I want you to do is keep sharing your content.
You know you’re already on these social sites.
People are already seeing your stuff when you post, but not everyone does. The algorithms are so restrictive, it’s very rare that even ten, twenty percent of your audience is going to see whatever you post.
So might as well share that same piece of content three, four, five times over the course of a year.
It’ll help you get more juice from that same piece of content. In essence, you’re continually sharing, you’re continually repurposing it.
That’ll help you get more eyeballs, more people back.
And as a bonus tip, use tools like Hello Bar and Subscribers to keep getting people back to your site because once they land there, through push notifications and e-mails, you can get people to come back to your site.
Which will cause you, in the long run, to get people in touch with your site seven times, in touch with your brand seven times, to engage with your brand seven times, to engage with you seven times, and hopefully, buy your product or service.
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Planning and launching a successful marketing campaign can be quite the daunting challenge! These 7 steps will help you create the most effective campaign possible, while avoiding pitfalls along the way.
Step #1 – Begin with the end in mind
Identify your goals
Analyse your business
Step #2 – Set your time-frame
What is your best case and worst case scenario?
Don’t lock yourself into unreasonable time frames that will reduce your success because you rush
Step #3 – Identify your milestones
How will you define success?
Step #4 – Plan your budget
What should you spend?
What is your competition doing?
Will your budget get you where you’re going?
Step #5 – Choose your channels
What channels should you appear on?
Where are your customers?
What platforms do you need?
Step #6 – Execute your plan
Step #7 – Optimize your results
Use data and analytics to optimize your campaigns for the best results
Following these 7 steps will help you create your best chance of launching a successful campaign right out of the gate.
What are your favorite marketing planning tips? Feel free to leave them below!
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marketing 101, understanding marketing basics, and fundamentals. marketing refers to the activities of a company associated with buying and selling a product or service. it includes advertising, selling and delivering products to people. people who work in marketing departments of companies try to get the attention of target audiences by using slogans, packaging design, celebrity endorsements and general media exposure.
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you’ll also learn to address tactical challenges and present the plan to get buy-in throughout a business, from the c-suite to the sales team, as well as use the marketing plan to guide outside agencies and vendors. finally, you’ll learn how to launch the campaign and measure its performance.
this video tutorial includes: marketing basics, assembling the team, creating the marketing plan, analyzing your products, customers, and market, segmenting customers, creating a value proposition, developing a strategy, setting goals, setting prices, using social media, presenting your plan to leadership, budgeting your plan, and measuring success.
Real Estate Marketing Ideas For New Agents With No Money – EASY & FREE! (2019)
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