Online marketing nieuws: december 2018 – #lunchalarm

– 🥖 – #LUNCHALARM: het belangrijkste online marketing nieuws van de afgelopen maand!

De eerste maandag van de maand, klokslag 12:00. De gewone sterveling hoort het luchtalarm. Maar voor jou is het tijd voor #lunchalarm!

– 🥚 – HET RECEPT:

Dat is vrij simpel. Iedere eerste maandag van de maand om 12:00 stipt slingeren we een video + blog online, waarin we het belangrijkste nieuws uit de online marketing wereld van de afgelopen maand bespreken. Want er gebeurt zó veel in de online marketing industrie, dat je makkelijk iets mist van wat er gebeurt.

Pak lekker een broodje, smeer een cracker of bak een ei terwijl je naar het online marketing nieuws van #lunchalarm luistert!

– 🍏 – MIS NIETS!

Zorg ervoor dat je volgende maand ook weer niets mist van de belangrijkste updates. Abonneer je op ons kanaal, meld je aan voor de community of volg ons op onze kanalen!

GetResponse Online Marketing ⚡ Marketing Automation, Landing Pages

GetResponse online campaign management platform helps to design, implement, and track digital marketing activities. Companies can do that using marketing automation, autoresponders, webinars, landing pages, advanced analytics, and over 50 other easy-yet-powerful features.

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17 Top Marketing Automation Tools For Small Business 2016

17 top marketing automation tools for small business in 2016. – http://selfmadesuccess.com

Let’s Connect!
Twitter – https://twitter.com/MrJustinBryant

Facebook – https://www.facebook.com/justinbryantbusiness

Google+ – https://plus.google.com/+JustinBryantentrepreneur

In this video, you will learn how to save time and make more money with your small business using some of the best marketing automation tools. This list of tools and software has some of the best email marketing, social media, campaign management, analytics, lead generation and retargeting services on the market. No matter what your marketing budget is, there is something in this video for you. Compare the top automation tools. Enjoy the video! https://www.facebook.com/mrjustinbryant

Online Marketing Automation for Network Marketers

[Online Marketing Automation for Network Marketers]
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In this video, I’m getting into Online Marketing Automation for Network Marketers, and my tips on WHY and WHEN automation comes in handy for anyone in MLM, Direct Sales, Affiliate Marketing, or Network Marketing!

0:30 Why Beginner Network Marketers Tend to Lean Towards Automation
1:12 Who IS This Chick, Anyway? 😂
1:36 Should Network Marketers Use Automation Tools to Market Online?
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2:03 Ask Yourself this One Question & Save Yourself from Making a Huge Marketing & Automation Mistake!
2:31 Why Automate Your Business?
2:52 Before You Automate Your Online & Social Media Marketing…Do THIS!
3:14 WHEN to Automate Your Business
3:38 The REAL Reason Why Many People Want to Automate…(If they’re being honest 🤥😂🤣)
3:59 What Happens If You Automate Too Soon…(It ain’t pretty.)
4:41 My Experience with Automation
4:56 MAJOR Point to Consider with Online Marketing Automation for Network Marketers
5:26 My Recommendation to Getting Leads So You CAN Scale Up & Automate–and Make Money!
6:17 Show Me the Money! HOW Are Top Earners Doing It? Here’s the TRUTH…
6:35 Don’t Fall Into This Trap as You Decide When & How to Automate Your Network Marketing Business!
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Related Topics: automate your business, Online Marketing Automation for Network Marketers, how to automate your network marketing business, how to automate your online business, how to do network marketing online, how to start network marketing online, prospecting tips and techniques, online business 2019, network marketing 2019, #onlinemarketing, online marketing, #socialmediamarketing, social media marketing, #makemoneyonline, make money online, #makemoneyfromhome, make money from home, what is marketing automation, home business for women, #homebusiness, home business, home business tips, #mlm, mlm, marketing automation, automation, how to automate business, #marketingautomation, #leadgen
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DISCLAIMER: This video and description may contain affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support!

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Online marketing tools for small business – Marketing automation tools for small business

https://birdeye.com/small-business

Online marketing tools for small business – Marketing automation tools for small business

Every day, people are searching online for products and services from businesses just like yours. How can you be sure they choose you over a competitor? By collecting positive feedback from your happy customers. BirdEye makes it easier than ever for small businesses to collect hundreds of new reviews on top sites — automatically. Meet BirdEye. An easy solution for a simple idea: make your customers happy, and they do your marketing for you.

One day you act as an accountant or an operations manager, and the next as a digital marketer. Limited manpower, budget, and time can cause massive roadblocks for small business owners, but with the right tools you can maximize your marketing efforts and come out on top

Introduction to Digital Marketing – Marketo APAC

Watch Paulo Martins, Online Marketing Manager at Marketo, in our 15-minute webinar, Introduction to Digital Marketing. We’ll define the acronyms, translate the buzzwords, and give you the quick foundation you need to understand and implement an effective digital marketing strategy.

You will learn:
How digital marketing fits into your marketing mix
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Pitfalls, perils, and how to avoid them

Secret Life of Digital Media and Digital Marketing with Anurag Harsh, Ziff Davis CXOTalk #263

Digital media and publishing is a tough industry, with changing business models and competition from large and small players. Learn how a seasoned entrepreneur helped create one of the large digital media and publishing brands in the world.

For more info, see https://www.cxotalk.com/episode/ziff-davis-behind-scenes-digital-media-brand

Digital media guru Anurag Harsh was recently voted as LinkedIn’s #1 Voice in Technology. He is a founding member of the executive team at Ziff Davis for the past 7.5 years and has orchestrated its growth from a small privately held company into one of the world’s largest public digital media companies with the group’s revenues exceeding $1 Billion at a $3.5B Market Cap and 200% growth in stock price.

Anurag is the author of 7 business books including three Amazon bestsellers, has published over 400 business articles for Huffpost, FORBES and other publishers, is a Wharton & MIT alum and has performed two sold out solo concerts at the Carnegie Hall as a vocalist.

From the transcript:

Anurag Harsh: Well, digital media and the advertising landscape is staggeringly complex. Let’s start with some of the misnomers that people have about the landscape. Smartphone growth is slowing. Everybody thinks that it’s all about mobile and smartphones. Therefore, a lot of the digital media publishers are publishing to smartphones. Of course, they should do that, but what they don’t realize is that global smartphone shipments actually just grew 3% this year compared to 10% last year. That’s something that’s important. In order to build a business, a digital media business, you need to understand the landscape and who your target customer is and where they’re actually browsing.

The other thing that’s happening when you think about the Internet usage growth is, at least in North America, adults are spending a lot of time every day, as we all know, about five or six hours a day, on the Internet. That’s about 3 hours per day on just mobile compared to maybe it was like 45 or 50 minutes a few years ago.

The other thing that’s happening is the online total advertising spend because all the digital media business is fundamentally advertising driven, different forms of advertising. It could be commerce, it could be display, it could be affiliate, but it’s all bundled under advertising. The total online ad spend, it’s growing steadily. Mobile obviously has now overtaken the desktop in ad dollars, just as it has with usage and time. That’s an important thing.

Anurag Harsh: But they’re only seeing 20% of the ad spend. What that tells me is there’s a massive gap, and this gap is about $16 billion of opportunity for essentially brands to have more mobile ads on the Internet.

The other thing that’s happening is–and we all know this, but I’m going to say it anyway–over the next several months, and it’s probably already happening right now, the dollars that are spent on Internet ads are starting to eclipse dollars that are spent on television. What that tells me is it’s indicating a huge opportunity for mobile products to soak up the shift. These are some of the things that are happening.

There are quite a few other things that are happening in the world of digital. This is absolutely true. There’s the ad duopoly, which means Google and Facebook control 85% of the growth in online ads, and their share is increasing every year. As more data and impressions keep helping these companies improve their targeting, it really is becoming very, very hard, really impossible. It’s an existential problem, I call it, and we’re going to talk about this a little more, eventually.

It’s becoming harder and harder for other platforms, and really any other publisher, to compete. That’s the thing. There’s this ad duopoly, and it’s not going to go away. It’s actually going to get even worse.

The other aspect of that is this whole thing called ad blocking. It’s skyrocketing. People don’t want to see ads, which is the glue and the oil of the Internet that powers all of digital media. In developing markets where data costs can be high, what users are doing is they’re increasingly blocking ads whenever they can. Nearly 400 million people around the world are blocking mobile ads, and that’s a problem.

Big platforms like Facebook, Google, Snap, they’re responding to advertisers seeking to prove return on investment on their ad spend by improving ad targeting relevance, the ads that people are going to see–hopefully they don’t block these ads because the ads are more relevant to what they want to see–and then measuring, the measurement of how these ads work. Targeting has become a huge thing.