– 🥖 – #LUNCHALARM: het belangrijkste online marketing nieuws van de afgelopen maand!
De eerste maandag van de maand, klokslag 12:00. De gewone sterveling hoort het luchtalarm. Maar voor jou is het tijd voor #lunchalarm!
– 🥚 – HET RECEPT:
Dat is vrij simpel. Iedere eerste maandag van de maand om 12:00 stipt slingeren we een video + blog online, waarin we het belangrijkste nieuws uit de online marketing wereld van de afgelopen maand bespreken. Want er gebeurt zó veel in de online marketing industrie, dat je makkelijk iets mist van wat er gebeurt.
Pak lekker een broodje, smeer een cracker of bak een ei terwijl je naar het online marketing nieuws van #lunchalarm luistert!
– 🍏 – MIS NIETS!
Zorg ervoor dat je volgende maand ook weer niets mist van de belangrijkste updates. Abonneer je op ons kanaal, meld je aan voor de community of volg ons op onze kanalen!
GetResponse online campaign management platform helps to design, implement, and track digital marketing activities. Companies can do that using marketing automation, autoresponders, webinars, landing pages, advanced analytics, and over 50 other easy-yet-powerful features.
In this video, you will learn how to save time and make more money with your small business using some of the best marketing automation tools. This list of tools and software has some of the best email marketing, social media, campaign management, analytics, lead generation and retargeting services on the market. No matter what your marketing budget is, there is something in this video for you. Compare the top automation tools. Enjoy the video! https://www.facebook.com/mrjustinbryant
[Online Marketing Automation for Network Marketers]
Here’s the link I promised in the video: https://mlsp.co/l7l86
Automating helps you make money FASTER–or DOES it?
Now, we’re all heard of it and it seems like a dream come true right?
…but, is it the best way to go when it comes to how you manage your online business?
In this video, I’m getting into Online Marketing Automation for Network Marketers, and my tips on WHY and WHEN automation comes in handy for anyone in MLM, Direct Sales, Affiliate Marketing, or Network Marketing!
0:30 Why Beginner Network Marketers Tend to Lean Towards Automation
1:12 Who IS This Chick, Anyway? 😂
1:36 Should Network Marketers Use Automation Tools to Market Online?
1:56 If You’re New to MLM, Network Marketing, Affiliate Marketing, Direct Sales, etc. LISTEN UP!
2:03 Ask Yourself this One Question & Save Yourself from Making a Huge Marketing & Automation Mistake!
2:31 Why Automate Your Business?
2:52 Before You Automate Your Online & Social Media Marketing…Do THIS!
3:14 WHEN to Automate Your Business
3:38 The REAL Reason Why Many People Want to Automate…(If they’re being honest 🤥😂🤣)
3:59 What Happens If You Automate Too Soon…(It ain’t pretty.)
4:41 My Experience with Automation
4:56 MAJOR Point to Consider with Online Marketing Automation for Network Marketers
5:26 My Recommendation to Getting Leads So You CAN Scale Up & Automate–and Make Money!
6:17 Show Me the Money! HOW Are Top Earners Doing It? Here’s the TRUTH…
6:35 Don’t Fall Into This Trap as You Decide When & How to Automate Your Network Marketing Business!
6:50 How I Got Free Leads On Social Media within MINUTES (BEFORE Automating) & How You Can Too–STARTING TODAY!
Attention Home Business Owners Who Want More Prospects…
FREE Social Media Lead-Gen DEMO to Get 9+ Red-Hot Leads PER DAY Without Spending a Dime on Ads (no tech skills or previous success required!)
➡️➡️ https://mlsp.co/l7l86 ⬅️⬅️
WARNING: This little-known Facebook & social media strategy is so Dangerously Effective… there is a VERY good chance You Will Get Leads while watching this training as you execute alongside us in this EXCITING Lead-Gen Demo!
Related Topics: automate your business, Online Marketing Automation for Network Marketers, how to automate your network marketing business, how to automate your online business, how to do network marketing online, how to start network marketing online, prospecting tips and techniques, online business 2019, network marketing 2019, #onlinemarketing, online marketing, #socialmediamarketing, social media marketing, #makemoneyonline, make money online, #makemoneyfromhome, make money from home, what is marketing automation, home business for women, #homebusiness, home business, home business tips, #mlm, mlm, marketing automation, automation, how to automate business, #marketingautomation, #leadgen
DISCLAIMER: This video and description may contain affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support!
Starte dein Internet-Marketing und verkaufe mit Erfolg!
Lerne Schritt für Schritt in der Dropshipping-Academy. Starte noch heute mit deinem eigenen Webshop: https://goo.gl/gbPRta
Du möchtest spannende Produkte für deinen Shop? Ohne Wettbewerb und/oder hoher Marge? Ich poste täglich neue Produktsortimente auf Pinterest: https://goo.gl/Frs9wc – folge mir jetzt!
Online marketing tools for small business – Marketing automation tools for small business
Every day, people are searching online for products and services from businesses just like yours. How can you be sure they choose you over a competitor? By collecting positive feedback from your happy customers. BirdEye makes it easier than ever for small businesses to collect hundreds of new reviews on top sites — automatically. Meet BirdEye. An easy solution for a simple idea: make your customers happy, and they do your marketing for you.
One day you act as an accountant or an operations manager, and the next as a digital marketer. Limited manpower, budget, and time can cause massive roadblocks for small business owners, but with the right tools you can maximize your marketing efforts and come out on top
Watch Paulo Martins, Online Marketing Manager at Marketo, in our 15-minute webinar, Introduction to Digital Marketing. We’ll define the acronyms, translate the buzzwords, and give you the quick foundation you need to understand and implement an effective digital marketing strategy.
You will learn:
How digital marketing fits into your marketing mix
Best practices for getting started and optimising your programs
Pitfalls, perils, and how to avoid them
Digital media and publishing is a tough industry, with changing business models and competition from large and small players. Learn how a seasoned entrepreneur helped create one of the large digital media and publishing brands in the world.
For more info, see https://www.cxotalk.com/episode/ziff-davis-behind-scenes-digital-media-brand
Digital media guru Anurag Harsh was recently voted as LinkedIn’s #1 Voice in Technology. He is a founding member of the executive team at Ziff Davis for the past 7.5 years and has orchestrated its growth from a small privately held company into one of the world’s largest public digital media companies with the group’s revenues exceeding $1 Billion at a $3.5B Market Cap and 200% growth in stock price.
Anurag is the author of 7 business books including three Amazon bestsellers, has published over 400 business articles for Huffpost, FORBES and other publishers, is a Wharton & MIT alum and has performed two sold out solo concerts at the Carnegie Hall as a vocalist.
From the transcript:
Anurag Harsh: Well, digital media and the advertising landscape is staggeringly complex. Let’s start with some of the misnomers that people have about the landscape. Smartphone growth is slowing. Everybody thinks that it’s all about mobile and smartphones. Therefore, a lot of the digital media publishers are publishing to smartphones. Of course, they should do that, but what they don’t realize is that global smartphone shipments actually just grew 3% this year compared to 10% last year. That’s something that’s important. In order to build a business, a digital media business, you need to understand the landscape and who your target customer is and where they’re actually browsing.
The other thing that’s happening when you think about the Internet usage growth is, at least in North America, adults are spending a lot of time every day, as we all know, about five or six hours a day, on the Internet. That’s about 3 hours per day on just mobile compared to maybe it was like 45 or 50 minutes a few years ago.
The other thing that’s happening is the online total advertising spend because all the digital media business is fundamentally advertising driven, different forms of advertising. It could be commerce, it could be display, it could be affiliate, but it’s all bundled under advertising. The total online ad spend, it’s growing steadily. Mobile obviously has now overtaken the desktop in ad dollars, just as it has with usage and time. That’s an important thing.
Anurag Harsh: But they’re only seeing 20% of the ad spend. What that tells me is there’s a massive gap, and this gap is about $16 billion of opportunity for essentially brands to have more mobile ads on the Internet.
The other thing that’s happening is–and we all know this, but I’m going to say it anyway–over the next several months, and it’s probably already happening right now, the dollars that are spent on Internet ads are starting to eclipse dollars that are spent on television. What that tells me is it’s indicating a huge opportunity for mobile products to soak up the shift. These are some of the things that are happening.
There are quite a few other things that are happening in the world of digital. This is absolutely true. There’s the ad duopoly, which means Google and Facebook control 85% of the growth in online ads, and their share is increasing every year. As more data and impressions keep helping these companies improve their targeting, it really is becoming very, very hard, really impossible. It’s an existential problem, I call it, and we’re going to talk about this a little more, eventually.
It’s becoming harder and harder for other platforms, and really any other publisher, to compete. That’s the thing. There’s this ad duopoly, and it’s not going to go away. It’s actually going to get even worse.
The other aspect of that is this whole thing called ad blocking. It’s skyrocketing. People don’t want to see ads, which is the glue and the oil of the Internet that powers all of digital media. In developing markets where data costs can be high, what users are doing is they’re increasingly blocking ads whenever they can. Nearly 400 million people around the world are blocking mobile ads, and that’s a problem.
Big platforms like Facebook, Google, Snap, they’re responding to advertisers seeking to prove return on investment on their ad spend by improving ad targeting relevance, the ads that people are going to see–hopefully they don’t block these ads because the ads are more relevant to what they want to see–and then measuring, the measurement of how these ads work. Targeting has become a huge thing.
How is marketing changing? Robert Tas, vice president of McKinsey & Company, tells CXOTalk about digital transformation in the marketing operating system. How and why is it changing? What should a company do? Tas shares practical advice for personalization, insights, design, technology, speed, and agility.
For more information: https://www.cxotalk.com/episode/digital-transformation-marketing-personalization
In his current advisory work, Tas helps financial-services companies reinvent marketing for a digital world. He has designed agile marketing organizations that can operate at a faster pace, using best-in-class marketing technology, including next-generation measurement systems. The goal is to digitally enable the entire customer decision journey. He previously served as CMO at a leading software company, and as head of digital marketing at a top-ten U.S. bank.
From the transcript:
(00:02:07) Well, I’m very excited to talk with you. You work with a lot of different clients from very large organizations who are doing sophisticated things with digital marketing and with data and analytics. Maybe a good place to begin is, when you’re out there roaming the world providing advisory service and working with your clients, what are some of the key digital marketing trends or issues? What’s really important to your clients?
(00:02:40) Good question. I think there’s a lot of buzz out there, and a lot of people are trying to figure out a number of things. I like to think of them in some categories.
• (00:02:48) The first one that I look at and I hear a lot of people talking about is personalization. I think the idea of not treating every customer the same is really, really important in today’s world. A lot of companies are trying to figure out how to do that better.
• (00:03:01) The second one is data. You talked about it a little bit in the beginning in your intro. Data, data, data: everyone is trying to figure out how to harness the volume of information we now have and actually put it into action.
• (00:03:14) The third is design. I think this is one of the newer areas that’s getting a lot of traction. Really understanding how to do user centric design and how do I make my experiences relevant to my customer base.
• (00:03:26) The fourth that I like to talk about is marketing technology, one of the biggest buzzwords going there, but really understanding the components of the martech stack, and CMOs are now becoming integrators.
• (00:03:38) Then the fifth one, which is probably the most evolving one, is this new concept of the operating model, the speed at which we work. The reality of digital marketing today is the tools we have. We can do things a lot faster than we’ve ever done before.
(00:03:54) I think CMOs are trying to figure out all five of those things to really transform their marketing organizations.
I think the best in class marketers are leading the way in the use of data in the way they approach their marketing programs. They’re leading the way in testing and learning. They’re leading the way with agile approaches to their marketing where they’re constantly thriving for more information around the customer to be smarter about it.
(00:10:57) Like you said, there are challenges. The first one that comes to mind is the data silos that exist in organizations, especially larger organizations. It’s hard to connect all those customer touch points.
(00:11:08) The second piece is understanding who owns the customer experience and how is that managed and implemented across the board within my organization. Often we have silos that create the upper brand, the upper funnel team, the bottom funnel team, the post customer experience team, and things like that. We’ve got to figure out how to build our strategies more holistically.
(00:11:29) The third bucket is, there’s a lot of technology, a lot of legacy systems in these organizations that need to be cobbled together. You really need a diligent strategy to go do that.
(00:11:39) Then fourth, like you said, is you’ve got to start thinking more from that last click conversion campaign thinking to really enabling the customer journey. How do you go about delivering that? How do you remove friction through that process? How do you get more data to enhance it and help the customer get what they want?
(00:11:59) But you also mentioned design. Where does that now fit into this picture?
(00:12:23) Yeah. It’s a really interesting piece because the creative guys have always been on either the ad side or certain pieces of the journey. I think it’s really important that we start getting them involved into the entire journey and understanding how to map those pieces together. It’s no longer enough for the marketer to say, “I drove the traffic to the website and I did my job.” You’ve got to be able to design those experiences and have consistent experiences end-to-end.