Tom Walsham, Director of Product, The Working Group (TWG), discusses the different e-commerce marketplaces startups can use to rapidly scale their customer acquisition efforts. He looks at how startups can identify the right channels for their product or service.
Justin was able to start a career in digital marketing with no degree or experience. He proved his parents wrong. Find out how he did it
Take the free mini-course to see if you like it:
Link to a playlist of interviews with people who also got jobs from the course:
Here’s the unedited interview: https://youtu.be/qc0TDUq2Ipc
To be upfront with you, I do get a cut of sales. The course has a proven track record of getting people jobs and is much cheaper and faster than going to college which is why I’m proud to promote it.
Digital marketing is the profession of running Facebook, Google or YouTube ads to generate sales. You’d typically be spending a company’s money on ads and proving your success with a conversion rate (how many sales you get for how much spending). It’s how most of marketing is done today and no colleges teach it.
We did not pay Justin or reward him in anyway. He took his time to be a guest because he wanted to help us out.