Joschka Budach – Online-Marketing Experte, Coach und Visionär [Interview #67]

Wow. Gerade eben ist das zweite Interview entstanden – für die neue Staffel 4 von Netrepreneurs. Es wird nie langweilig! Auch diesmal war mit Joschka Budach wieder ein total interessanter Partner am Start, der sich im Laufe des Interviews immer weiter geöffnet hat.

Joschka Budach ist Gründer und Inhaber der Werbeagentur “Blockbuster Marketing” – und zählt zu den innovativsten Experten Deutschlands im Online-Marketing. Schon in jungen Jahren ist es diesem Entrepreneur gelungen, seine Träume zu verwirklichen: Finanzielle Freiheit, Erfolg im eigenen Business, um die Welt reisen, in verschiedenen südlichen Ländern leben – und die Gesellschaft von tollen, gleichgesinnten Leuten genießen.

Joschkas Erfolg als Marketer begann mit der Gründung seines eigenes Mode-Labels. Damals war er 16 Jahre alt. Was mit einem Startkapital von ganzen 120 Euro begann, entwickelte sich rasch zu einer der erstaunlichsten Erfolgs-Geschichten im Internet-Marketing.

Sein Durchbruch gelang ihm, als er durch die Gründung des “Infomarketer Mastermind” zahlreiche einflussreiche Marketing-Profis um sich versammelte. In der Folge baute er diverse Joint Ventures auf, unter anderem in den Bereichen Immobilien, Trading und Investment.

Im Jahr 2014 veröffentlichte Joschka Budach den Bestseller “Verwandle deine Leidenschaft in ein 120.000€ Küchentisch Unternehmen”. Heute lebt er als digitaler Nomade auf der sonnigen Mittelmeer-Insel Zypern. Sein Wissen gibt der sympathische Entrepreneur in der Form von digitalen Info-Produkten, Workshops und Privatcoaching weiter.

Im Interview spricht der Unternehmer über seinen Werdegang, seine Zeit auf Mallorca, seine Erfolgs-Philosophie und seine Pläne für die Zukunft. Außerdem gibt er wertvolle Tipps in Sachen Internet-Marketing, beispielsweise zum Aufbau einer Audience durch social media, Email-Marketing und PPC.

Ganz besonders spannend: Joschkas Perspektive zu Themen wie Erfolg, Glück, Energie, soziales Umfeld und Mindset.

Fazit: Joschka Budach ist ein faszinierender Gesprächspartner, der es nicht nur als Unternehmer “geschafft hat”, sondern vor allem auch einfach ein toller Mensch ist.

Aku Mau Direct Marketing Aja! Ga Perlu Online Marketing

Kalau kamu baru memulai bisnis, pastikan kamu aktif promosi atau marketing. Tapi lebih baik yang mana sih? Direct marketing aja, online marketing aja, atau kombinasi keduanya? Yuk Temukan jawabannya di video ini

Online Marketing Resource List

Checklist: https://www.taylortimothy.com/free-online-marketing-resource-list/
My Course: https://taylor-timothy.teachable.com/p/online-marketing-master-course/
My Podcast: https://soundcloud.com/user-394264361
My Facebook Business Page: https://www.facebook.com/tayctim/

Somethings to look forward to:
Online Marketing Resource List
– Google.com
– Facebook.com
– Upwork.com
– Whois.com
– Envato.com
– Google Chrome Extensions
– Web Browsers

What’s up guys? My name’s Taylor Timothy, and the thing is with online marketing, there’s so many different tools out there that you can be using to generate more leads and sells. Now what I’ve done is I’ve created an entire resource list. Basically all the tools I use to ensure that I get more leads and sales from my clients. So if you’re looking to use more tools and get more tools and hone your skills and expand your resources, feel free to download my checklist. That’s going to help you guys implement these resources into your business and help you get more leads and sells. Other than that, guys, don’t forget to download it and piece.

Ep.42 Online Marketing Lingo

My Site: https://www.taylortimothy.com
My Course: https://taylor-timothy.teachable.com/p/online-marketing-master-course/
My Podcast: https://soundcloud.com/user-394264361
My Facebook Business Page: https://www.facebook.com/tayctim/

Introduction to The Marketing Lyfe Podcast Ep. 42

Episode 42 of the online marketing podcast. This is Taylor Timothy, your host. In today’s kind of a little bit different episode. I’m going to have a little fun with this one, but we’re going to be talking about online marketing lingo. So let’s not waste any more time dive right in.

First thing, we’re going to talk about his impressions. So what does an impression mean? You know, we have impressions over on Google paid ads, we have impressions inside of Seo, we have impressions inside of Facebook and Instagram ads. Basically the impression is someone has seen that ad. So you could have a thousand people, but you might have 10,000 impressions, meaning these people have seen a ton of your ad over and over and over again. So that’s basically how impressions works. Uh, one of the key indicators do I worry about impressions when looking into my ads? I do a little bit, uh, but it’s not one of the driving factors of if these ads are performing or not. So impressions, something to look into, but I personally don’t really worry about my impressions too much. Second thing is reach. So reach is the number of impressions like divided by the person.

So the reach is the actual person that has seen the ad. So if you have a reach of 10,000, that means 10,000 people have seen your ad. So impressions and reach kind of go hand in hand. So as far as reach goes, one of the big indicators and factors with reach is going into how many times have these people actually senior ads? So inside of Facebook, uh, you can go over and hit the dropdown. There’s a thing called delivery, uh, once your delivery is up past four, we talked about that on episode 24. Um, but basically once your reach, um, once your delivery is passed for, you probably need to go back to the drawing board and kick out the ads and restart maybe new offer and different things like that. Third one is quality score. So quality score you’re going to find over on your search campaigns inside of Google paid ads.

This is one of the big indicators for you if your ads are performing. So Quality Score, I recommend you have a six or higher. Um, few episodes back, we talked about quality score, but the quality score is going to allow you to see how well your ads are performing against everyone else. So it’s going to be a combination of how much you’re spending along with, uh, your click through rate. So if you have a high click through rate and you’re spending a lot of money, you might have a higher quality score and ranking higher than everybody else. But if your quality score is lower than a six, I recommend going back to the drawing board may be spending more money, maybe changing out all of the copy. The fourth one is relevant score. You’re going to find the relevant score over on Facebook. So over on Facebook they actually just made a change.

So a few episodes back, I talked about this change, but now the relevance score used to be a number and now it’s gone to a completely different system. But as far as the relevance score goes, now I used to say six or above. But now with relevance score, you need to have above or above average. If you’re not getting those again, you might need to change out your targeting, your ads and different things like that. Next thing is CTR. So CTR does not mean choose the right people. It means click through rate. So the CTR stands for click through rate. And basically what that’s indicating is impressions divided by clicks. So the click through rate is going to allow you to see how many times people are actually clicking on your ads. So with your click through rate over on Facebook, I recommend having a 1.5% or higher.

The higher the click through rate, the better. So 1.5% or higher over on Facebook. On Google paid search, I recommend a 6% or higher and over on Youtube. But what I’ve been seeing on Youtube is a 0.5% on your click through. So these are some of the big indicators. If your ads are performing is your click through rate. Number six, we’re going to be talking about a USP and a UVP. So these are actually the same thing. Some people look at them a little differently, but USP stands for unique selling proposition. So it’s your lead magnet or your offer and your UVP is your unique value proposition. So like I said, they’re kind of the same thing. Um, but basically the USP and the UVP needs to be solving their problem and needs to be fixing their issues. Number seven, landing page. So what is a landing page?

Ep. 41 What Businesses Need for Online Marketing

My Site: https://www.taylortimothy.com
My Course: https://taylor-timothy.teachable.com/p/online-marketing-master-course/
My Podcast: https://soundcloud.com/user-394264361
My Facebook Business Page: https://www.facebook.com/tayctim/

Introduction to The Marketing Lyfe Podcast Ep. 41

Episode 41 of the marketing life podcast. This is Taylor Timothy, your host. So today we’re all going to be talking about as what businesses need for online marketing. So basically I’m going to just share some tips and tricks. This isn’t everything that a business needs for online marketing. I could spend hours just talking about that, but these are some of the most important things I see on my end that businesses need when they’re trying to push their efforts online. So let’s not waste any more time and dive right in.

The first thing we’re gonna talk about is actually great product or service. So bad products online with gray online marketing can destroy that business completely and make it so that business does not exist. Good products with great marketing or even okay marketing can definitely push this business up and this business is scalable at that point. But to give you an example of having a bad product or service a story, a company came to me and basically said, hey, we want to do some online marketing stuff and we really need to push this inventory. So basically what happened is we told them they need to probably fix this problem, but they said, no, we still want, we still want to do online marketing and we want to push this stuff. And we said, okay, we’ll do it. So long story short, two years later, the company didn’t even exist.

The product was bad, the product didn’t, did, had tons of problems with it and got tons of bad reviews. So like I said, to give you guys the example, if you have bad products and you’re doing good online marketing, it will completely destroy the business. If you have good products and great marketing, I promise you that product is scalable and you can grow that company drastically. Second thing I want to talk about is lead magnets or offers. Talked about this a few episodes back. Uh, but basically you need to have a guide of the video series. A webinar. Maybe it’s an audit or a checklist, but basically this lead magnet needs to be solving their problems. So if you have a good lead magnet, you guys will get leads for your business or your client’s business. If you have a bad lead magnet, you won’t be getting any leads.

So a lot of times your offer is the solution to getting more leads and sales for your business. So you’re going to have to go back, listen to that episode. I gave you some more tips and tricks on that. But basically it’s going to help you get more leads. So go do that. The third thing I want to talk about is kind of out of the online marketers hands. This is kind of a two part. So for online marketers we’re going to talk about lead follow up. How can online marketers help with lead follow up? So the online marketers can do email drip sequences, they could also implement a text automation system if you, if your CRM allows that and they can do like remarketing. So after someone comes to the site they can deliver more information to them about the business. So one of the biggest problems though online marketers see is there is a problem with lead follow up.

So they’ll drive tons of leads for the company and the company won’t even call these people. So one of the big things on the side of lead followup that needs to happen is in the sales industry, they need to be calling these people and trying to build relationships with these people. So as far as the lead followup goes, this is essential. So to give you guys an s a story, a company came to us, they said, hey, we want more leads. Can you do it? We started driving them leads. That first month I drove over a thousand leads for this business. And guess what happened? He didn’t make a single phone call and following up with these people and he said, well, what’s the point of me paying you? I don’t even have time to follow up. I’m, I’m out. And we had just been started with them for a month.

Different Pay Structures for Online Marketing and Agencies

My Site: https://www.taylortimothy.com
My Course: https://taylor-timothy.teachable.com/p/online-marketing-master-course/
My Podcast: https://soundcloud.com/user-394264361
My Facebook Business Page: https://www.facebook.com/tayctim/

Episode 59 of the marketing live podcast. This is Taylor, Timothy, your host. And today guys, we’re gonna be talking about different pay structures for online marketers and agencies. So over the years that I’ve been working in this industry, I’ve heard of so many different ways that people actually make money doing all my marketing. So these are the three most popular that I found. So let’s dive in.

The very first thing I want to talk about is a retainer. So no, it’s not the thing you put in your mouth to keep your teeth straight. It’s a retainer guys. So basically what is a retainer? Our retainer is a monthly payment that they pay you for your services. So you go to them and say, I will do x, Y, Z for you and you pay me 500 bucks a month. So it’s like, or maybe you go to them and say, we’ll build your website, we’ll do all your paid traffic, we’ll do your email marketing and Dah, Dah, Dah, Dah, Dah, and we’re going to charge you a $10,000 a month and we’re going to do everything for you. So that’s kind of how the retainer works. Now, the pro to this is obviously you’re going to be getting a monthly consistent paycheck as long as you’re working with this company.

So your, you basically make a deal with them and they start paying you every month. So the con, what I’ve found for a lot of marketers is a lot of times on a retainer, they want you to do a lot of work. So they look at it as, okay, will, if I’m paying you a retainer, then what are you doing for me? You said you would do these things, but I want you to do more now and I still want to pay the same amount. So a lot of times with marketers, they get in a flip flop with that and it starts to run into, they start to run into some issues here. So just, uh, a misalignment of expectations that I have found when people set up retainers with their clients. The next one we’re gonna talk about is the cost per result. So what is the cost per result?

So I’ve heard of marketers going out there and making deals with people saying for every lead we get you, you have to give us 25 bucks or five bucks, whatever lead you get, we get you. You have to pay us in return. So there’s pros and cons here. The pro to this is obviously you can make a ton of money because it’s a high risk, high reward situation. So if they come to you and say, Hey, I’m going to give you $10 a lead and you start generating thousands of leads for these people, you can make a crap ton of money really fast. Now the con is if you work out this deal and you never make drive them any leads, well then you’re making zero and you might’ve put a ton of work up front to get stuff set up for them and you get zero back in return.

So that’s kind of the cost per result thing. High risk, high reward situation. So that’s one thing you guys can look into doing as well. So the percentage of ad spend is the next one that I hear a lot about. So what is percentage of ad spend? So if a company comes to you and says, hey, we want to spend $1,000 a month on Facebook and return, you say, will we take 10 to 15% of ad spend? So you’re, they pay you a hundred to 150 bucks a month depending on how much they’re spending. So some of the pros to this, obviously if these guys have massive budgets, you can make a ton of money. Imagine if a company comes to you and says, Hey, we have a million a month we want to spend on ads. We’ll talk about your paycheck. Now you’re making a ton of money from this.

So that’s a huge pro. If they have big budgets, you’re making a ton of money. A con is if you’re working with small businesses and they come to you and say, we only have 500 bucks a month, then obviously you’re making like 50 to $75 a month on running Facebook ads. And it’s like, is it really worth it at that point? I mean for me, no, it would take too much time to set up everything and I wouldn’t even be making money at that point. So just to wrap up this episode, other things I’ve heard, I’m not going to dive deep into these are pros and cons, but you guys can think about this as well is I’ve heard of people mixing and matching these as well. So they’ll do our retainer, but if their, you know, their ad spin surpasses the retainer and their percent, their percentage of spend passes that then you start making, then it goes to that.

Ep. 8 Online Marketing Mentality “You Do You” | Jordache Leiker

My Site: https://www.taylortimothy.com

My Course: https://taylor-timothy.teachable.com/p/online-marketing-master-course/

My Podcast: https://soundcloud.com/user-394264361

Introduction to the Marketing Lyfe Podcast Ep. 8

What’s up guys to Timothy with the marketing life podcast, and today I brought on a non marketer, her name is Jordache liker and the reason why I brought her on the show is I met this girl while back at Lake Powell and she had three rules that she shared with us and the reality of these rules is they are applicable to life in general, in the reality of it is it’s helped me through my marketing journey in my life and my business and I know these three things. If you guys apply them, it’s just going to help you become a better business owner, a better person all around, a better marketer, whatever your life goals is, it’s just going to make you a better person. So let’s dive in. Okay. What’s up guys? Today on the show, I have dash liker. This woman is a queen of all sorts. So jordache. Tell our audience today about you and your backstory.

Introduction to Jordache Leiker

Jordache: Okay, so I was born in draper. Well, I was born in California and I moved to draper, Utah where I grew up with my family and growing up I did a lot of competitive cheerleading and so me and my friends were always just running around cheering at football games, cheering allstar professionally. And then I went to college and I graduated from the University of Utah and I got my degree in human development and family studies and I thought I was going to go to PA school, so I was super excited about that and I want it to be a pediatric pa so I thought I’d get some experience with children and working with autism specifically because Utah has the highest rate of autism. It’s one in 33 kids here. So I started getting exposure to that and children with autism and I fell in love with it. So I actually withdrew my acceptance from PA school and I went and got my master’s in autism studies. Became a board certified behavior analyst and got my masters in special education. So now I am a director of an autism clinic here in Salt Lake City, Utah. And I also coached cheer Outta High School.

Jordache’s Famous Phrase

Taylor: That is so awesome. It sounds like you’re killing it in life gear, master’s degree, killer cheerleader. And just killing it. Thanks Stuart. So let’s get down to the nitty gritty of why I really wanted to have you on this show today. So tell us about your famous phrase that you taught me and how this all came about.

Jordache: Okay. So while I was running around with my friends in the good old cheer days, um, we had these three rules of life and I think the one that stuck most with you, Taylor was rule number two, which is you do you. I’m a do me. And the reason we establish these rules is just we would be either at a party or a social gathering or could even just be at home trying to think of what we wanted to do. And we’re like, okay, so we got to have these rules. How are we gonna know if we want to stay somewhere, if we want to go somewhere, if you want to do something new. And they kind of just started off really immature. They were developed in high school and so rule number one was you got to stay hydrated. So that Kinda was applicable more to like the chair scene where we’d be like working out really hard.

We’d be like, in that environment where were like cut to stay hydrated, you know, we just ran a mile and then rule two was you, I’m going to do me. So we’d look at my friends and I’d be like, are you doing you? Yeah, I’m doing me. Okay, let’s do it. And then rule number three was you got to feel it. So if you weren’t feeling it doing, you are staying hydrated. You got to get out. So then those rules kind of grew as I grew essentially. So then we’d be somewhere either how to dance in high school or at a party and we’d look at each other. Are you hydrated? Are you doing you, are you feeling it? Okay, let’s do it. Um, but it’s kind of funny because even though they started off very immature as they’ve grown and as I’ve grown in my life and progressed, they really have become something that I’ve lived my life through a foundation, which sounds kind of ironic because they are very simple rules like hydration, doing you and feeling it.

Ep. 7 How Door Knocking Applies To Online Marketing

My Site: https://www.taylortimothy.com

My Course: https://taylor-timothy.teachable.com/p/online-marketing-master-course/

My Podcast: https://soundcloud.com/user-394264361

Introduction To The Marketing Lyfe Podcast Ep. 7

What’s up guys? Episode number seven of the marketing life podcast. I’m super excited today on this show. I brought on a man by the name of Justin tempest. This guy’s a door knocker and you guys might say, well why the crap are we having a door knocker on this marketing life podcast? And I will say I’ve been learning a lot about door knocking lately and there’s a lot of the same principles with doorknocking as is for online marketing. So let’s dive in.

Introduction to Justin Tempest

Taylor: What’s up guys? We have justin tempest on the show today. Justin, tell us your backstory, how you got into door knocking, door knocking.

Justin: Well, I just finished up my second year in the industry, so I’ve got a little bit of weight under my belt now. Last year when I started looking into the industry, I just felt like I had seen a lot of people do really, really well at it and they were my age and I felt like I had similar skill set that they had. So I started poking around at the industry, trying to find what I wanted to sell a what company I wanted to sell with, what my short term goals were in long longterm goals at the time I wanted to be a doctor wanting to go into orthopedic surgery and was starting a degree at Uvu and Utah in biology to get that done.

And so my goal with door knocking was to really make as much as I could during college where when med school started, I could, I could have that be mostly out of pocket and keep down on the student loans. And as I started poking around at different companies, I found out that I wanted to sell pest control. Um, I wanted to kill bugs and as I, as I found the right company that I felt like worked well for me, it was a startup company. So there’s a company that I felt like that I could plug in at the very, very first day and help build a company into something great as opposed to just plugging into something that was already existing. And so after just finishing my second year with anthem pest control as both an individual and also the company, second year we’ve, we’ve crushed it.

We’ve done really, really well and just finished my first year managing a team and did a just near 2000 accounts as a network, which is really good to see. That’s awesome man. So doorknocking you’re here now today. So what do you do in the door knocking like scenario, like give, give the audience an understanding of door knocking because I just started, you know, kind of helping in this industry with marketing for Sam Taggart. But like what? Like tell the audience about how this goes down. How does the doorknocking industry work? It is, it’s intense man. There’s like there is no type of sales in my opinion that’s more direct and hits you in the mouth. Like, like door to door. It’s literally as simple as going to a neighborhood just like the one that you probably live in and you’ve seen it before. Guys walk up to the door and knock on it and they have a pitch they’ve got to enter, entertain you for 30 seconds to get another 30 seconds.

And if you’ve ever been sold something door to door, by the end of it, you find that it’s actually a really good experience for both the seller and the consumer, which I find pretty satisfying when, you know, you go in a neighborhood and you have eight, nine, 10 hours to make things happen and it’s really all up to you. So in my industry selling pest control, I go to markets that are, tend to tend to be really buggy is what we call them. So I started in Atlanta, Georgia for the last two years and when I would knock on the door, when they would hear that I’m selling pest control is already pretty natural to hear that because it’s something where you have to use pest control and Atlanta. Um, and so it was, it was really neat to start in this industry, in the market with selling something that’s already pretty, pretty known in pretty well used.

Um, but yeah, it’s literally just, you know, I always think about Mike Tyson, he has a quote where he says everybody has a plan until they get hit in the mouth and I think anyone who does door to door has looked into it, has a plan, okay, I’ve done my role plays, I know the pitch and all of the product or service I’m selling. But when you get that first hard now or that first door slam, like how do you react to that? That’s what dictates how successful you are in this. And I think that that segues really well into life as well. How well do you react when you get in the mouth?

Become An Expert At Door Knocking For Your Business

Taylor: That’s awesome man. That is really awesome. Doorknocking definitely have seen it. People get smacked in the face a lot.

Wie funktioniert ONLINE MARKETING wirklich? Learnings aus 240 erfolgreichen Projekten!

Gestern ging schon ein Video mit mir und Robert, dem COO und Projektleiter von der Online Marketing Agentur My Best Concept, online. Heute sprechen wir über seine größten Learnings aus 240 erfolgreich abgeschlossenen Projekte in zwei Jahren.

Wir räumen mit den größten Irrtümern und Mythen im Online Marketing auf und erklären dir, wie Online Marketing wirklich funktioniert!

“Online Marketing funktioniert in meiner Branche nicht! Meine Kunden sind nur offline unterwegs!” Dieser Glaubenssatz ist weit verbreitet und in den Köpfen vieler Unternehmer fest verankert. Wieso dieser Glaubenssatz kompletter Mist ist und wie Online Marketing deinem Unternehmen hilft mehr Umsatz zu generieren, erfährst du in diesem Video!

🔥 Jetzt Termin für dein kostenloses Strategiegespräch mit My Best Concept sichern:
https://mybestconcept.com/

LINKS

🔥 Die neue Vertriebsoffensive:
https://www.vertriebsoffensive.de/

🔥 Mein Buch “Entscheidung: Erfolg” gratis sichern: https://buch.dirkkreuter.com/entscheidung-erfolg

🔥 Abonnier mich auf YouTube:
https://www.youtube.com/user/dirkkreuter?sub_confirmation=1

🔥 Folg mir auf Instagram:
https://www.instagram.com/dirkkreuter/

🔥 Meine Facebook Seite:
https://www.facebook.com/KreuterDirk/

🔥 Meinen Podcast findest du hier:
https://dirkkreuter.com/pages/podcast

🔥 *Buchempfehlungen:
http://bit.ly/literaturtipps1
http://bit.ly/literaturtipps2

►►Abonnieren: http://kreuter.tv

►►Wie ist deine Meinung zu diesem Thema?

Wie hat dir das Video gefallen?
►► Schreib mir in den Kommentaren!

Wenn dir das Video gefallen hat, freue ich mich auf deinen “👍” und deinen Kommentar. Teile das Video gerne auch mit deinen Kollegen, Freunden oder Verwandten!

► *Dieses Equipment nutze ich für meine YouTube-Videos:
http://bit.ly/VideotechnikYT

► *Stativ:
http://amzn.to/2t1nmsK

► *Gimbal/Steadycam fürs Handy:
http://amzn.to/2rqU1uF

Die mit * gekennzeichneten Links sind sogenannte Affiliate-Links. Kommt über einen solchen Link ein Einkauf zustande, werde ich mit einer Provision beteiligt. Für Dich entstehen dabei keine Mehrkosten. Wo, wann und wie Du ein Produkt kaufst, bleibt natürlich Dir überlassen.
Alle Einnahmen aus Amazon-Affiliate-Links spende ich zu 100% an die Matthias-Claudius-Schule in Bochum.