Online Marketing for Lawyers How does a lawyer effectively market his services online? In this video Eric Spellmann shows you the best practices used by a number of his customers in their goal of generating qualified prospects, strengthening their brand, and credentialing their attorneys. He explains the importance of Search Engine Optimization (SEO), testimonials, and the power of Linked-In. If you don’t feel your online presence is truly reflective of your firm, watch this video!

7 Most Important Steps To Create Killer Digital Marketing Strategy to Explode Your Business in 2018

7 Most Important Steps To Create Killer Digital Marketing Strategy to Explode Your Business in 2018

7 Most Important Steps To Create Killer Digital Marketing Strategy to Explode Your Business in 2018

Do you have a digital marketing strategy?

Using digital marketing without a strategic approach is still commonplace. I’m sure many of the companies in this category are using digital media effectively and they could certainly be getting great results from their search, email or social media marketing.

But I’m equally sure that many are missing opportunities for better targeting or optimisation or are suffering from the other challenges I’ve listed below.

Perhaps the problems below are greatest for larger organisations who most urgently need governance. There’s arguably less need for a strategy in a smaller company.

If you don’t have a strategy then here are the 7 steps which will help you create killer digital marketing strategy for your business.

We would love to hear from you in the comments section below.


The world is driven by the internet and it holds the key to your all unlimited problems. The internet today is like a magic wand that helps you to find the relevant information regarding any context just like that. Whenever you search any product on the internet, you find unlimited links stating the availability and information about the same. Due to the love for internet, Digital Marketing is becoming the thriving force to accommodate all the needs of digital advertisements and promotions. It is the hottest trend of today.

Digital marketing is setting a benchmark in the marketing trends. Whether you are a marketer, businessman, students or housewife; engineer, marketer, college goer or mom, everyone should know and need to learn this revolutionary trend. Anyone can learn digital marketing. Let’s find out how is digital marketing a universal trend to learn and follow?


Credits for the audio in the background of this podcast episode:

JPB – High [NCS Release]

Music promoted by Audio Library

Learn more:

Are you a listener? Then tune in to our digital marketing podcast:

Subscribe to our channel for latest news and trends in digital marketing daily:

7 Most Important Steps To Create Killer Digital Marketing Strategy to Explode Your Business in 2018

Todd Mount Talks About Results From The Cherubini Company Online Marketing

Angie Cherubini: Finish this sentence if you could. The kind of results we’ve been getting from the marketing are…

Todd Mount: They’ve been excellent. I mean, what has really impressed me is we went to an area, a couple counties, one of them was Fairfield and in another county or two where we wanted to get into that area because it’s close by, but we didn’t have a lot of opportunity there. And that is one area where you guys with your marketing have really helped us to get into that. Now that we are in, that’s a big part of our business. So strategically getting into certain areas, you guys have been excellent helping us with that as well as website and other things too.

Angie Cherubini: A funny story is after we started doing the marketing with you and the phone calls were coming in Cammy actually called us and said, “can you turn off the whisper of the phone call because we are tired of hearing it was from you.”

Todd Mount: Right, right. I like that because we were able to see exactly what that marketing was doing for us, and it worked really, really well. Awesome.

Are you ready to take your business to the next level too? Ask us how at

tattoo shop advertising (PPC) pay per click online marketing Explained! is going to show you what (PPC) pay per click advertising is and what the benefits of having the right Tattoo advertising campaign set up.PPC is one of the best ways to attract new tattoo clients online fast. PPC stands for pay per click advertising which is the best online marketing where you can strategically place your ads, and only pay when someone that is looking for a tattoo clicks on your website or calls your tattoo shop.
PPC is a way to buy visitors to your tattoo shops website instead of organically attracting them in search engines.For example, if we look at the search Engine results from Google, Yahoo, or Bing. All of the paid ads are the tattoo shops located at the top of search results labeled as an ad.
The organic listings are the ones located underneath the ads on the first page. When advertising across social media platforms your ads can appear in a post, on your feed, across the banners of the website, and in a large very targeted and customizable variety of other forms too. Facebook,, twitter, Instagram and even Pinterest have options for advertising your tattoo shop with paid advertising.

Pay per click advertising allows you to strategically place your ads all over the Internet on lots of different websites. This is the evolution of PPC. Now every time someone looking for a new tattoo clicks on your ad, then the advertiser pays a Specified fee.
The specified fee is also called the CPC, which stands for cost per click.
If you’re considering doing paid advertising for your tattoo shop,In your next question might be how much is the cost per click for my tattoo advertising plan.Well to put things in a better perspective the average cost per click across tattoo industries throughout the United States are between one and two dollars. So is pay per click advertising right for your tattoo shop let’s talk about why PPC would be a great addition to your tattoo shops online ranking strategy’s first paper click advertising is extremely targeted letting you target people based on their location the things that they search the interest that they have their age what gender they are how many languages they speak and even the type of device they’re searching on so instead of wasting your money on massmarketing pay only when you get a new lead.
Your paper click advertising campaign gives you the ability to advertise directly to people looking for their next tattoo so that means they’ll be interested in looking at your online tattoo portfolio Because they’re already looking for a tattoo artist. When using PPC advertising you have the ability to adjust your campaign for people that have already visited your website this type of PPC advertising is called retargeting retargeting is huge on average out of every hundred percent that visit your shops website, only to will convert into a new tattoo client that means 98% of your potential new clients virtually and up that your competitors tattoo shop. Retargeting lets your tattoo shop place ads that remind the folks that left your tattoo shops website to come back and convert into a Returning client.
this in return allows youR Tattoo Shop to capture more of the 98% of people that didn’t convert the first time and get them into your chair, Not your competitors.
PPC advertising is extremely cost-effective, after all, the only time you pay a fee is when your ad is actually clicked.
When you consider the fact that the top three advertising spots In search engine results pages get 46% of the clicks than using PPC puts the odds in your favor.

Let’s say it cost your tattoo shop a dollar 50 per click but every time a new tattoo client comes to your shop you’re making $100 that’s really not a bad return on investment.
Running a PPC campaign for your tattoo shop is extremely trackable, in a nutshell this means that you can monitor how well your tattoo adds are performing across the web, your PPC campaign gives you the adjustability to improve your campaign by adjusting its performance you’ll always know which tattoo Ads you put up that are actually making new tattoo clients convert into walk-ins for your business while driving sales and growing your business.