Real estate lead generation on YouTube is a wide-open marketing strategy for Realtors.
Whether you are a Realtor, or you are in real estate school studying to become an agent and seek to leverage the power of video marketing and YouTube to generate leads online…
The tips, marketing strategies and ideas in this video will save you years of trial and error!
You see, over the last 2 years, I’ve been watching Kristina Smallhorn with https://www.YourRealEstateWhisperer.com grow her business and YouTube channel at the same time.
Through trial and error, she has tested a ton of real estate marketing ideas from social media to video marketing and has found the best success with videos on YouTube.
One very interesting datapoint she shared is that posting the same video on social media and Facebook will get more views but never resulted in calls.
Even though her growth on YouTube is smaller she is getting calls from prequalified leads of individuals from around the WORLD looking to buy in her area.
They are able to get to know her, like her and trust her through her past videos so by the time they call, they are already convinced they want to work with her.
From Germany to Canada and across the US she is generating leads for her real estate business through YouTube!
I recommend diving into her platform a bit and when you visit her channel, BE SURE TO SUBSCRIBE!
Check out Kristina’s YouTube channel here: https://www.youtube.com/channel/UCH0LUzFvtwb5B8EfVCF5uwg
Find Kristina on social media @YourRealEstateWhisperer (Twitter @RealEstateWhisp)
Below I’m going to link you to a few of the different video types or shows she has on her channel.
First, the skit videos… Here’s a skit she did about “The Worst Sales Agent Ever” – https://www.youtube.com/watch?v=RJLszhCYiuw
She spoke about doing YouTube Live new home walkthroughs instead of doing open houses.. Here is an example of that kind of video: https://www.youtube.com/watch?v=e9LieKWJinY
Her “Take a Tip Tuesday” show – This one in particular got over 113,000 views: https://www.youtube.com/watch?v=oxwrmie_nNg
In addition to learning about her story and her path to video marketing she gives several video ideas for real estate agents seeking to do more video marketing.
At the end she covers her exact strategy she teaches during her marketing consulting sessions.
There are some very important components realtors need to be aware of, from a compliance standpoint when doing video marketing for real estate agents.