Advantages of online retail :
Following are benefits of retailing online includes
Using Online Sales channel we can Easy access to market through online marketplaces.
Reduced overheads by using online sales channel by selling online can remove the need for expensive retail shops/ offices & customer Service staff.
Potential for rapid growth .
you can Widen your traditional market / export , is major advantage over offline store based retailers is the ability to expand your market beyond local customers very quickly.
You may discover a strong demand for your products in other countries which you can respond to by targeted marketing, offering your website in a different language, or perhaps partnering with an overseas company. See basics of exporting.
Without having to pay employees for the night shift or keep the lights on, your online retail website is always open.
Customer intelligence ability to use online marketing tools to target new customers and website analysis tools to gain insight into your customers’ needs.