TOP 5 Online Marketing Strategies to Start Your Business | Tiege Hanley VLOG 205

TOP FIVE ONLINE MARKETING STRATEGIES TO START YOUR BUSINESS | VLOG 205

Aaron has a special guest in the Tiege Hanley house! Mike Levy, the Marketing Director of Pete & Pedro, is joining Aaron to relay some valuable business information. First a bit of background information — Mike started with Pete & Pedro after 10-years of men’s grooming e-commerce experience with the Grooming Lounge. He once even hired Aaron to promote the Grooming Lounge on Aaron’s YouTube channel back when Aaron had only 20K subscribers! About a year and ½ ago, Mike was hired to grow the marketing part of Pete & Pedro outside of Aaron’s YouTube influence and has been effective boosting revenue 30-35% over last year.

Now, without further ado, Mike presents the top five internet marketing strategies for e-commerce businesses:

Number one is customer service. Customer service is the backbone of any business, and everything a company does should revolve around customer service. Customer service should communicate effectively, return contacts quickly as possible, and discover what makes a customer happy to resolve his/her specific issue. Successful customer service results in valuable word-of-mouth marketing and repeat business. Do everything possible to make customers happy because even if they don’t buy from the company again, at least they won’t trash talk it.

The second tip is: less is more. When starting out, a business will not have time or money to spare; therefore, focusing on and pushing a couple of marketing tactics that work is recommended. In other words, don’t put energy into every single type of marketing. A company can’t be great at everything, but it can be great at a few things which will result in an even greater potential for success.

The third tip is email marketing lists. Email is king and the best bang-for-the-buck advertising. Creating an email list is important, and then managing it well and adding value with those emails are equally as important. Capture website traffic with classic pop-ups, welcome mats, collection forms, feature box, and more to get potential customers into the sales funnel. The first time a visitor hits the website is the first ‘touch point’ and thereafter trust must be built. Before a purchase is made, a potential customer will be marketed to 5 to 10 times.

MailChimp is an optimal service for a small email list. Once the list is more robust, Klaviyo is a suggested upgrade that offers more functionality. Keep in mind a massive email list is very expensive monthly. Make sure to scrub non-openers and dead email addresses periodically.

The fourth tip is to get customer reviews. Whenever a new product is launched, obtain at least five reviews for the website. Both positive and negative feedback are necessary for authenticity, because no product is perfect. Further, negative reviews allow customer service to reconnect with those individuals to turn that issue into a more positive experience. And a customer may even ultimately change their review. Positive reviews should also be contacted, because these are the best customers and more willing to try other products in the future.

A review service really makes a difference. Pete & Pedro has been using Judge Me and is now transferring to Yatpo which features full functionality including Google Shopping. With Google Shopping, stars accumulate for a product which ultimately builds trust. A product with 1,000 stars will get more clicks than a product that has 0 to 10 stars for example. Yatpo also includes SEO, organic help, a better filter, and better functions that integrate with email for feedback.

The fifth tip is conversion optimization. Businesses love more website traffic, but the problem is traffic costs a significant amount money to obtain. Instead, nail down conversions first. Conversions can be improved with AB testing, heat maps, pop-ups, website rearrangement, and more. Once the conversion rate is high, paying for more traffic makes more sense.

When customers add to their shopping cart and then start to leave the website, additional conversion tactics come into play as well. Key crucial online marketing techniques to close the sale before the customer leaves the website include browser abandoned, shopping cart abandoned, and remarketing. These create the best return on investment.

And with these tips, Mike reassures that everything else marketing related will fall into place.

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How to get your online marketing foundation set right

It is very important to lay your foundation correctly before you jump into online marketing. In this video, I will talk about five main things that your foundation should consist of.

BTW did you know you can use a simple 3 step system to get clients coming to you? Check out this free training video for more information – https://smbomb.com/3-steps-training

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Olá, Família!
Neste vídeo eu trago a minha experiência em buscar trabalho e encontrando trabalho aqui nos Estados Unidos.
Esse ficou um pouco mais longo do que os outros que virão, pois trago minha experiência e alguns exemplos de pessoas próximas.
Espero que te ajude vocês de alguma forma e qualquer dúvida, vocês já sabem… deixem nos comentários!!!
Amo Vocês!!!

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How to Start Your Own SEO Agency | Find Quality Leads For Your Digital Marketing Agency

So you want to start your own SEO agency? Here’s how you do it. ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog

Adam LoDolce from Viewership.com talks with Neil Patel about building an SEO agency.

How do I start my own SEO agency?

First, you have to believe in yourself.

The second thing you need to do to build your own SEO agency is to find out who’s doing a ton of ads on Google AdWords, using SEMrush, and it will tell you how much money they’re spending on ads each month.

That’ll give you an idea of how much money a company has.

If they spend $500,000 a month or $1 million, or $200,000, there’s a good chance they could pay you for SEO.

You don’t want to go after the ones who spend a half a million or a million a month because those guys are big organizations.

You want to go after the ones who are spending 20, 30 grand a month.

Now that you’ve figured out who to go after, the third step is to start your own SEO agency is emailing these companies.

Another strategy is to use Crunchbase.

They list out all the companies that are recently funded, their valuations, how much money they raise.

When these companies raise $4 or $5 million, and you hit them and their investors up, tell them what they are doing wrong and how you can help solve the problem.

Investors never want to hear that a company they just funded is messing up.

So you know they’re going to forward the email over.

The investor’s not gonna spend any time or energy solving the problem, but they’re going to be sure the problem is addressed.

The investor will go straight to the person who’s running the company.
Don’t hold anything back when you send these emails.

If these companies have $5 million, they’re not going to take the time to learn things on their own, they’re going to pay the person who just outlined their problems to fix them.

You want to charge five grand a month for someone who raised $50 million or $5 million?

They don’t care; it’s a drop in the bucket.

The genius part about this is you didn’t go for the marketing director or even the CEO of the company; you went to the people who were funding those people.

So it’s guaranteed money.

And if you do well for those investors, they’re gonna tell all their portfolio companies “Hey, this guy did this for one of my investments. “You should hire him for your business, too.” And that’s a great way to get clients.

There you have it, that is how to start your own SEO agency.

Make sure you leave a comment and your questions below. We’re going to be doing this Q&A Thursdays every week.

Anytime you need help with anything marketing-related, whether it’s starting an agency, online or digital marketing or you’re a founder, or entrepreneur or marketer, or just anyone who’s interested in getting into the field, I don’t care what your qualifications are, how much money you have, we’re here to help, so feel free to leave a comment.

The Top 10 Benefits of Online Marketing

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In this video, I want to talk about the top 10 benefits that I see in online marketing. I learned a lot of things on my bricks and mortar businesses years ago and these lessons drove me to create income online and have a profitable business.

How To Choose The Right Online Marketing Business For You

In this video, I want to go through the basic steps on how to make money online.

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Online Marketing Strategies FAIL 95% Of The Time: Here’s How To Do Marketing Online RIGHT

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Do you feel like you can’t see through the fog when it comes to figuring out how to make Online Marketing WORK? If so, I have great news.

My friend millionaire entrepreneur Mike Filsaime is doing an exclusive online marketing strategies training that will finally give you CLARITY! It’s called “The Franchise Model Secret.”

In it, he will share something that took him 5 long years of failure and frustration to discover… and it’s going to show you exactly why 95% of those new to marketing online fail.

Look, it’s not your fault if you are struggling. The market is full of magic pills and push button lies. Mike admits he fell for a few too & made his share of mistakes online. But he overcame them & has gone on to make over $30,000,000 in online sales over the last 5 years.

Mike’s story of how he went full time in Internet Marketing is really inspiring…

Mike was the General Manager of a big car dealership in New York. Even though he had a high-paying position, he had been dabbling with Internet Marketing.

After a few years on the internet, his boss discovered he had started MikeFilsaime.com, after which he pulled him aside and said; “Get offline – or quit your General Manager position!”

I’m sure he thought Mike wasn’t making much money, and I bet he thought this would get him 100% focused on the car business.

But he was dead wrong. You see by then, Mike was making about $15,000 per month; about the same as his salary at the dealership. Still, he faced a stunning choice: Keep his Online Marketing dream alive – or “work for the man” and make his boss richer.

Obviously, you know what decision he made: Goodbye false security of working for someone else — and hello to being his OWN BOSS.

Of course he was scared. But Mike was also determined.

He made several discoveries in the next year. But one of those shifts in his online marketing strategies allowed him to go from making $15,000 a month to $75,000 a month!

Almost overnight, Mike also became one of the busiest speakers on the speaking circuit while his business kept growing bigger.

He’s shared parts of his “Big Discovery” before but he’s never done a training explaining it all… until now. You would be nuts to miss it.

Mike will set the record straight and show you the EXACT business model he used to explode his earnings on the internet; going from $15,000 to $75,000 a month in just his 1st year marketing online full time! And this secret works even if you’re making ZERO dollars at present.

Check out this page right now & watch as Mike explains more about his marketing training and shows how you can attend for free http://goo.gl/XBC6Jb

Each training session only holds 200 people, so spots will fill up EXTREMELY FAST.

If you would love to know:
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~ A way to access “integration channels” normally only available to top players online and open up an entirely new, high-ticket sales channel that sends you checks for ZERO additional effort…
~ The 5 reasons why businesses who use the Franchise Model succeed almost 97% of the time and how to apply this model to online marketing…
~ How to make enough to pay your car, house or credit card payments and earn extra cash to do things like spur-of-the-moment vacations; those fun things you normally wouldn’t be able to afford, faster than you ever thought possible…

If you want to learn all of the above and much, much more…

Then sign up now for the free Franchise Model Secret webinar after you click here http://goo.gl/XBC6Jb

When you sign up, you’ll also get “The Profit Platform Report” for free. It’s full of “ninja” advanced techniques that I promise you have NEVER seen before.

Now I know this report’s internet marketing information may be over some people’s heads – It’s OK if you don’t understand ALL of the advanced stuff right away.

All will make perfect profit sense to you after you attend this online marketing training.

But if you CAN understand the report by yourself, you’ll see the power of implementing 1 or 2 of the ideas right away.

Both this marketing strategies report and this business-building training are completely free. Just click the link & reserve your spot before the next training fills up http://goo.gl/XBC6Jb

Mike won’t be chained to his computer to do these trainings forever, so get in while the getting’s good.

Do NOT delay if this is even remotely interesting to you. You’ll kick yourself if you miss this.

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Video Biz Tip: Online Marketing vs. Offline Marketing

https://www.LoveandMoneyLive.com – March 6-8, 2019 – live event all about how to get more Love in Your Life and Money in Your Business… using Online and Offline Marketing Strategies!

There are a whole host of different strategies that you want to do as a business owner or entrepreneur when it comes to marketing online vs. offline.

Many marketing and business coaches these days teach mostly ONLINE strategies because they haven’t been around long enough to do the tried and true OFFLINE marketing strategies.

Well I HAVE been around long enough PLUS I used to do all offline marketing in my jobs prior to running my business so I’m an expert in both!

What I want to tell you about them is that you need BOTH in this internet day and age… trust me. Some of the online strategies change so often that you just can’t keep up but the offline ones haven’t changed much at all, making it easier to stay on top of what needs to happen and to be consistent.

Consistency wins the race when it comes to your marketing, getting more visibility and exposure, building your email list and even converting prospects into paying clients.

Offline strategies you want to continue to embrace (or bring back into play immediately) if I were you are:

– Direct mail
– Phone calling
– Live event networking and speaking
– And for some businesses – door to door or drop by (yes!)

The people making a ton of money online are few and far between, you just think there are a lot of them because you see them over and over again on social media but really, it’s a very slim percentage of the small business population. That doesn’t mean you can’t make a ton of money online, you can; if you learn from those people how to do it and you follow their system to a T, most don’t.

Offline marketing, in my opinion, is easier to do AND it produces FASTER and more CONSISTENT results.

But it’s up to you, listen in to today’s video and see what you think!

I’d be glad to have a call with you to review the marketing strategies that YOU should be doing for YOUR business – just ask!

Come talk with me about this and more in a complimentary business strategy session by clicking here: http://www.AskKat.biz or reserve your seat at one of my events this year. Go to http://www.livebigevents.com for the entire event schedule.

Talk to you soon! ~ Katrina