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Everyone has heard of online marketing these days, but very few actually know what it really means. Basically, online marketing is where an organization harnesses online channels to spread its message about their products or services to its potential clients.
Lots of different marketing agencies will specialize and preach different things. Some will prefer climbing the search results of Google through search engine optimization (SEO), while others will prefer to reach their target audience by advertising on Instagram or Facebook. There are also email marketing, video marketing…the list just goes on!
While different channels all work, they all have their pros and cons. That’s why we prefer a more strategic approach. To find out exactly what your business needs, you will need to be crystal clear about your brand identity, your business goals, and your customer’s exact needs. Without this, you’ll just be throwing money on different channels and hope for the best.
At SinFa Digital, we follow a CORE strategic framework. Using this framework, we will you define specifically your ‘brand statement’, identify and prioritize your business goals, and find out exactly what your clients need. We will achieve this through a series of prompts.
With this information, we will be able to develop an actionable and effective digital marketing strategy that your company can implement, and achieve accelerated success in the online world!
Give us a shout and start leveraging the power of online marketing today! Simply click here and contact us: